Glenn is a trainer at heart. He is a highly sought-after speaker, writer, coach and operations strategist, as well as a customer service fanatic. He has spoken throughout the U.S. and Canada, educating audiences on a variety of topics including business leadership, change management, digital marketing and the impact of this new technology on culture, business and society. Visit the website www.pcgcompanies.com
Communicating with the online customer should be no different than when they’re in the showroom.
There. Done. Period. I can stop writing now.
But in reality, I can’t because for some reason...
Recently I returned for a follow-up visit with a client where we had installed a new sales process for their team. Gathering a few of the key people together I...
We’ve all heard about Facebook advertising. One strategy you might not be aware is awareness ads. Glenn explains how an awareness campaign can impact your Facebook audience.
Video Transcription
Our Tip of...
One of the hardest positions to hire for, train and keep in an automotive dealership is a digital marketing manager. Owners spend thousands and, in many cases, hundreds of thousands...
I find it interesting that many businesses still are not aware of the impact digital marketing has on their bottom line. Many feel they have a website and that is...
On Today’s Tip of the Day, Glenn Pasch explains that most dealerships have a top 20% and a bottom 20% but what do you do with the middle 60%? Tune...
Before we begin to discuss, let’s look at the definition of helpful.
Reading this, your first reaction would be, “Glenn of course being helpful is a good trait. It says right...