It’s becoming clearer and clearer that we’re at the start of an electric revolution. Fluctuating fuel prices increased environmental protection efforts, and new technology are all pointing toward a bright...
There are many good reasons to show off Certified Pre-Owned (CPO) cars to your dealership’s customers. To start with, CPO vehicles have longer warranties and coverage than non-CPO used cars....
As a dealership owner or marketer, you should always ask yourself if a tactic or strategy is worth your time. Even if it seems like a no-brainer, it is still...
Before taking on the challenge of how to sell to Millennials, you must first know who they are and what age group they fall into. Most research organizations consider those...
Many wondered what the start of 2019 would look like regarding auto industry sales. Last year ended in a successful photo finish, with December bringing some of the most robust...
Back in 1973, the energy crisis struck fear into many Americans, including members of Congress. The oil embargo was highly to blame, as the disagreement between the U.S. and other...
Most dealerships use scanning solutions to create digital documents, but there are several reasons why scanning is not the ideal solution for digitizing documents. No matter how fast your scanner...
In the six years since the multimedia platform CBT (Car Biz Today) was launched by Jim and Bridget Fitzpatrick, the American car industry has undergone far reaching change and faced...
Let’s be honest. At this point the Super Bowl is has become a vehicle for ads, kind of like chips are a vehicle for dip. The commercials between action have...
The retail automotive industry is experiencing significant changes that can quickly leave your dealership in the dust if you are not adapting to what buyers want today. We live in...