On the Dash:
- Volkswagen (VW) will end production of its combustion-engine Touareg SUV in 2026, marking the end of a 24-year run.
- A special “Final Edition” Touareg, featuring exclusive design details, will be available across all trims starting at €75,025 ($87,500).
- The announcement suggests a potential all-electric Touareg revival as Volkswagen accelerates its global EV expansion under CEO Oliver Blume.
Volkswagen (VW) will end production of the combustion engine Touareg in 2026, the company confirmed on Thursday.
The Touareg SUV is the German automaker’s longest-running luxury SUV. Initially launched in 2022, the nameplate has sold over 1.2 million units globally across three different generations.
VW will celebrate the end of an era by offering a “Final Edition” model that will feature exclusive design elements, such as laser-engraving or embossed leather, in the interior and on the exterior of the vehicle. Final Edition will be available across all trim levels.
The prices will start at €75,025, roughly over $87,500, and will be available for ordering until the end of March 2026.
The automaker’s carefully worded press release—explicitly specifying that the “Tourage combustion engine model” is coming to an end and the headline mentioning the “current Touareg”—may be subtly hinting that the SUV will make a comeback, potentially as an all-electric variant.
VW has recently intensified its efforts to regain market share in the global automotive industry following the Dieselgate scandal, which resulted in billions in losses and harmed the company’s reputation. A crucial element of this strategy is their “model offensive,” which involves launching a substantial number of new vehicles, mainly electric models. In 2024, the automaker introduced 30 new models and intends to release an additional 30 in 2025.
