TSLA367.160-8.07%
GM83.050-0.95%
F12.050-0.05%
RIVN12.950-0.42%
CYD26.570-1.22%
HMC33.4500.12%
TM188.600-0.11%
CVNA57.960-2.43%
PAG194.790-0.88%
LAD281.490-5.29%
AN153.190-2.13%
GPI228.370-3.22%
ABG161.970-2.57%
SAH60.050-1.01%
TSLA367.160-8.07%
GM83.050-0.95%
F12.050-0.05%
RIVN12.950-0.42%
CYD26.570-1.22%
HMC33.4500.12%
TM188.600-0.11%
CVNA57.960-2.43%
PAG194.790-0.88%
LAD281.490-5.29%
AN153.190-2.13%
GPI228.370-3.22%
ABG161.970-2.57%
SAH60.050-1.01%
TSLA367.160-8.07%
GM83.050-0.95%
F12.050-0.05%
RIVN12.950-0.42%
CYD26.570-1.22%
HMC33.4500.12%
TM188.600-0.11%
CVNA57.960-2.43%
PAG194.790-0.88%
LAD281.490-5.29%
AN153.190-2.13%
GPI228.370-3.22%
ABG161.970-2.57%
SAH60.050-1.01%


How leaders can deliver tough feedback effectively

Delivering feedback effectively isn’t just about what you say—it’s how you say it. Leadership expert Dave Anderson emphasizes that tone and inflection play a critical role in communication, especially when holding people accountable. In the latest edition of Lessons in Leadership, Anderson shares insights from his Master the Art of Accountability class, stressing that emotional control and professional delivery are key to ensuring feedback resonates.

Image of the cover of Dave Anderson's book

First, Anderson begins by highlighting a common challenge: emotional control when giving tough feedback.

Sign up for CBT News’ daily newsletter and get the latest industry stories delivered straight to your inbox.

In his two-day accountability course, he asks attendees how many struggle with keeping their emotions in check—at least half raise their hands, and he suspects even more could relate. He notes that emotions often arise because people care deeply, but that care must be channeled professionally to be effective.

Drawing from negotiation expert Chris Voss, Anderson illustrates the power of delivery. He references FBI training, where even if negotiators used the right words, an aggressive tone undermined their success. On the other hand, a calm, controlled, and conversational delivery led to better outcomes. Anderson reinforces this with a UCLA study showing that 55% of communication is body language, 38% is tone and inflection, and only 7% is the actual words spoken.

This insight underscores why professionals must master tone and inflection in difficult conversations. Anderson urges leaders to avoid sounding condescending, personal, or profane and to refrain from raising their voice. He also extends this advice beyond the workplace, noting that how individuals communicate at home sets a broader standard for their interactions everywhere. 

By consistently practicing controlled, respectful communication, leaders can ensure their message is not just heard, but truly understood.

"How you do anything is how you do everything. If you talk to your kids and your spouse like a jerk, it's going to wiggle out and you're going to talk to your people like a jerk because that's the standard you're setting for yourself."– Dave Anderson
Read More


More from Lessons in Leadership
How dealers can create a steady rhythm of urgency on the showroom floor

How dealers can create a steady rhythm of urgency in the showroom

- October 14, 2026
For decades, retail automotive operations have relied on frantic end-of-month pushes to hit sales quotas and volume bonuses. However, relying on late-month pressure often leads to rushed deals, customer dissatisfaction,...
 Stop over-managing and start leading to fuel dealership growth

Stop over-managing and start leading to fuel dealership growth

- October 7, 2026
On today's Lessons in Leadership episode, Leadership Expert and CEO of LearnToLead Dave Anderson tackles the 13th commandment of his 15 Commandments for Organizational Peak Performance, which he says warns...
How dealers can foster a culture of true collaboration

How dealers can foster a culture of true collaboration

- September 30, 2026
Leadership is not about having all the answers, solving every problem, or dominating every conversation. On the latest episode of Lessons in Leadership, Leadership Expert and President and CEO of...
How to implement a winning strategy without falling in love with your plan 

How to implement a winning strategy without falling in love with your plan 

- August 19, 2026
A compelling vision sets the destination for an organization, but execution requires a concrete roadmap to reach the goal. In the latest episode of Lessons in Leadership, Leadership Expert and...
CBT News
Privacy Overview

This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.