TSLA394.460-1.72%
GM77.6400.77%
F14.1950.255%
RIVN17.8000.3%
CYD45.8700.42%
HMC27.890-0.2%
TM176.9200.7%
CVNA70.5900.21%
PAG200.4006.85%
LAD331.37012.12%
AN203.5407.26%
GPI319.40020.22%
ABG218.4305.64%
SAH99.7407.36%
TSLA394.460-1.72%
GM77.6400.77%
F14.1950.255%
RIVN17.8000.3%
CYD45.8700.42%
HMC27.890-0.2%
TM176.9200.7%
CVNA70.5900.21%
PAG200.4006.85%
LAD331.37012.12%
AN203.5407.26%
GPI319.40020.22%
ABG218.4305.64%
SAH99.7407.36%
TSLA394.460-1.72%
GM77.6400.77%
F14.1950.255%
RIVN17.8000.3%
CYD45.8700.42%
HMC27.890-0.2%
TM176.9200.7%
CVNA70.5900.21%
PAG200.4006.85%
LAD331.37012.12%
AN203.5407.26%
GPI319.40020.22%
ABG218.4305.64%
SAH99.7407.36%

Used car sales jump in Feb., Rivian rolls out Tesla charging adaptors, VW plant workers push for unionization

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By CBT News March 19, 2024

Inside Automotive 

On today's episode of Inside Automotive, Tianna Mick, joins to discuss ways dealer's sales teams can leverage authentic branding. Using social media to harness the power of authentic personal branding – Tianna Mick | Dealer Synergy
Persistent high interest rates and affordability challenges remain a shared concern for dealers and consumers alike, so it’s essential to empower your sales teams to excel in these conditions. On today’s episode of Inside Automotive, Tianna Mick, also known as “TGotYourKeys,” discusses how dealership sales teams can leverage authentic branding. Mick is also the Chief Sales Marketing Officer at Dealer Synergy, the youngest NADA speaker to date, and a TikTok influencer. Watch the full segment here.

Top stories

1. Strong used car sales lead to tighter days’ supply. Read More

2. Volkswagen employees at a plant in Tennessee petition for a vote to join UAW. Read more

3. Rivian drivers can now access Tesla superchargers. Read More

4. Car buyers found it easier to purchase vehicles in February. Read More

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Stellantis to prioritize four core brands in turnaround strategy, sources say The automaker plans to shift funding toward Jeep, Ram, Peugeot, and Fiat while maintaining its broader portfolio. On the Dash: Expect increased product investment and marketing support for Jeep, Ram, Peugeot and Fiat. Regional and niche brands may see reduced volume but more targeted positioning and shared platforms. Platform-sharing and rebadging strategies could affect inventory mix and model differentiation. Stellantis will concentrate most of its investment on four core brands as CEO Antonio Filosa pushes a turnaround strategy set for release May 21, according to a Reuters exclusive. The automaker has identified Jeep, Ram, Peugeot, and Fiat as its priority brands. It will allocate a “material increase” in funding to them, driven by their stronger global sales and profitability, marking a shift away from the company’s previous approach of distributing investment more evenly across its portfolio. Sign up for CBT News’ daily newsletter and get the latest industry stories delivered straight to your inbox. Stellantis will retain its 14-brand lineup, the largest in the industry, and will not shut down underperforming marques. Instead, the company will reposition secondary brands such as Citroën, Opel and Alfa Romeo to operate in regional or niche roles. These brands will rely on shared platforms and technology developed by the core brands while maintaining distinct styling and market identity. The strategy comes as Stellantis works to regain market share in the United States and Europe while facing growing competition from Chinese EV makers. The company earlier reported a 22.2 billion-euro charge tied to scaling back its EV plans, underscoring the urgency of the strategic shift. Its market valuation has also declined significantly in recent months. To support the transition, Stellantis will expand its use of shared “multi-energy” platforms that support electric, hybrid and internal combustion (ICE) vehicles. Additionally, the company is evaluating rebadging strategies and joint development programs, including collaborations with its Chinese partner, Leapmotor. Executives and investors backing the plan expect the increased focus on core brands to improve efficiency and strengthen financial performance. Analysts say Stellantis could still consider further consolidation if results fall short of expectations. Meta description (140 characters) Stellantis to boost funding for Jeep, Ram, Peugeot and Fiat, shifting strategy while maintaining its 14-brand global portfolio.
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