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customers

Teaching Customers About Maintenance in the Information Age

Owner’s clinics are nothing new in the car business. Dealerships have been trying to teach new buyers about their vehicles (and the dealership’s service...
F&I

Interview Tips When Hiring F&I Managers – What to Look (and Listen For)

Interviewing for any position at a dealership is a bit of a balancing act when assessing whether or not the person will be a...
board of advisors

What Can a Board of Advisors do For Your Dealership?

When you think of a board of directors, you probably think of a big corporation with shareholders and responsibilities for reporting to the SEC....
LivePerson Automotivevideo

How Angela Krause Family Ford Improved Their Customer Experience and Enhanced Client Communications By...

In this segment, CBT's Jim Fitzpatrick sits down with Darin Wade, dealer partner, and GM at Angela Krause Family Ford. The pair discuss consumer...
facilitatorvideo

How Sellers Auto Group Increased Sales With the Help of a Facilitator – Sam...

Every dealer is always looking for new and innovative strategies to increase their sales. And while there are many ways to do it, our...

Why Vehicle Price is Actually Your Friend

On this week's episode of Kain & Co., David Kain explains how giving the customer an actual vehicle price instead of avoiding doing so...

Creating Custom Scripts to Track Engagement

On today's episode of Auto Marketing Now, Brian Pasch talks about Google Tag Manager and creating custom scripts to track customer engagement.

Pinpointing Why the Customer Is Saying No

On this week's episode of F&I Today, Becky Chernek talks about what to do when a customer wants to stick to the base payment...

How to Increase the Effective Labor Rate of Your Shop

On this week's episode of the Weekly Tune-Up, Almog Veig of David Lewis & Associates talks about how to increase the effective labor rate of...