TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%


premium

Carrasquillo

Colin Carrasquillo: The significance of first party data for marketing teams

- December 30, 2022
Through the end of the year and into 2023, marketing teams must work effectively with dealers to maintain customer engagement. Colin Carrasquillo, the digital marketing manager for Nielsen, Dodge, Chrysler,...

5 marketing KPIs every car dealer needs to measure and track

- December 30, 2022
The automotive industry is in flux and may be experiencing even more upheaval over the next six months. Small businesses like auto dealerships need to keep up with those changes...
EV crash

Why luxury auto dealer Tom Maoli predicts an imminent EV crash

- December 29, 2022
When it pertains to the automotive industry, most believe that dealers are headed in the direction of electric vehicles (EVs). Or at least that lingering question crosses many dealers’ minds...
time

How to save your customers time at the dealership without compromising relationships

- December 29, 2022
In 2019, McKinsey said, "The automotive customer experience can often feel outdated and inferior, especially for younger customers, who seem to be losing interest in car ownership and prefer more...
PVR, franchise

Beyond PVR — dig deeper for greater F&I success

- December 29, 2022
What does success look like in the F&I department? How should it be measured? PVR (per vehicle retailed) is currently the most examined metric used to judge whether or not F&I...
Kevin Tynan Bloomberg automotive retailers

Bloomberg’s Kevin Tynan on macroeconomic concerns for automotive retailers in 2023

- December 28, 2022
There have been winners, losers, and a lot of discussion surrounding the direct-to-consumer model in retail automotive during 2022. Kevin Tynan, Senior Automotive Analyst for Bloomberg Intelligence, talks about some...
service

4 ways to set the first service appointment that customers keep

- December 28, 2022
While the new car buyer is sure to visit your dealership for a warranty repair, fewer are coming back for maintenance. Most customers prefer to go to a third-party mechanic,...
books

5 sales and marketing books you won’t want to put down

- December 28, 2022
There's nothing like the comfort of curling up with a good book. But, what if enjoying good books was not only a hobby but could help you excel in your...
electric vehicle marketing

4 best marketing practices to grow electric vehicle sales and interest

- December 27, 2022
Electric vehicle sales are still not as high as ICEs. However, they are growing, especially as more automakers develop their own electric lineups. As the auto industry expands and accepts...
metaverse

What do car sales look like in the metaverse?

- December 26, 2022
While the metaverse is intriguing and brands will likely start testing out new virtual spaces, what the technology will look like in just a few years is largely unknown. Similar...


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