Many dealers feel like they get a lot of web traffic but are not doing enough to capture it. Enter PERQ, an online guided shopping solution that helps consumers make...
On today's CBT Newscast for Friday, April 6th, 2018:
Cox Automotive: Winning in Digital Marketing Attribution
It’s no surprise Cox Automotive: Winning in Digital Marketing Attribution that most dealers and their...
While at the Automotive Analytics and Attribution Summit, CBT's Joe Gumm asked Andy Medley, President and Co-Founder of PERQ, when he believes car shoppers will have more control of the...
On today's CBT Newscast for Friday, November 24th, 2017:
Why customers want total control of the car buying process
While at the Automotive Analytics and Attribution Summit, CBT's Joe Gumm asked Andy...
On today's CBT Newscast for Friday, October 20th, 2017:
Laura Madison: Are you taking advantage of service to sales opportunities?
While your focus is on the sales floor, waiting for customers to...
Consumers are going to dealer website, but most of the time they're not staying for long. This i soften due to 'ease-of-path' issues, meaning that they don't know how to...