The past few years have been a challenge for all industries – I’d argue especially retail automotive. Shuttered showrooms, a boom in digital retailing, lack of new cars on the...
Spring has sprung and it may have you in the mood for some spring cleaning. A strategic place to start is with your CRM. Most of the data you collect...
According to the NADA, over 50 percent of the average dealers’ ad spend goes into digital. On today’s show, we welcome guest host for CBT News, Brian Finkelmeyer, senior director...
What has the lowest percentage of engagement and conversion of virtually any form of communication? If you guessed emails, you would be correct. In fact, the average email open rate...