TSLA415.880-19.91%
GM82.680-0.56%
F16.635-0.805%
RIVN16.9500.65%
CYD57.7901.07%
HMC26.240-0.75%
TM182.920-7.03%
CVNA71.000-2%
PAG170.4403.07%
LAD293.5202.63%
AN189.0201.3%
GPI311.510-4.83%
ABG186.620-1.09%
SAH83.9601.34%
TSLA415.880-19.91%
GM82.680-0.56%
F16.635-0.805%
RIVN16.9500.65%
CYD57.7901.07%
HMC26.240-0.75%
TM182.920-7.03%
CVNA71.000-2%
PAG170.4403.07%
LAD293.5202.63%
AN189.0201.3%
GPI311.510-4.83%
ABG186.620-1.09%
SAH83.9601.34%
TSLA415.880-19.91%
GM82.680-0.56%
F16.635-0.805%
RIVN16.9500.65%
CYD57.7901.07%
HMC26.240-0.75%
TM182.920-7.03%
CVNA71.000-2%
PAG170.4403.07%
LAD293.5202.63%
AN189.0201.3%
GPI311.510-4.83%
ABG186.620-1.09%
SAH83.9601.34%


cars.com

newscast

Brian Archey: Why attribution is so hard | Bob Lutz: Tesla’s “going out of business. Will never get to 2019.” | Owners of these 3 types of vehicles are misunderstood

- November 27, 2017
On today's CBT Newscast for Monday, November 27th, 2017: Brian Archey: Why attribution is so hard Attribution is a trending topic, but some people want to know why attribution is so hard....
Daily Newscast
marketing

Brooke Skinner Ricketts: How the digital age has changed the 4 P’s of marketing

- November 20, 2017
When it comes to marketing, industries have aligned themselves with the "Four P's": Product, Price, Promotion, and Place, otherwise referred to as the "marketing mix." For auto retail, Brooke Skinner...
Sales & Marketing Auto News
Newscast

Brooke Skinner Ricketts: How the digital age has changed the Four P’s of marketing | Lawmakers Warn Trump Against Changing Auto Provisions in NAFTA | Shoppers Contacting Car Dealers Want Answers

- November 20, 2017
On today's CBT Newscast for Monday, November 20th, 2017: How the digital age has changed the Four P’s of marketing When it comes to marketing, industries have aligned themselves with the "Four...
Daily Newscast
customers

Alex Vetter: Tech that helps customers get to know salespeople

- November 7, 2017
Today, customers will research your dealership for hours and hours online, making sure they have the right dealership and vehicle they want. Those same customers might use certain apps on...
Sales & Marketing Auto News

Alex Vetter: Tech that helps customers get to know salespeople | AutoNation to service Waymo self-driving vehicles | WardsAuto: Five CRM Mistakes Dealerships Should Avoid

- November 7, 2017
On today's CBT Newscast for Tuesday, November 7th, 2017: Alex Vetter: Tech that helps customers get to know salespeople Today, customers will research your dealership for hours and hours online, making sure...
Daily Newscast

Welcome to the New 4Ps of Automotive Marketing

- October 31, 2017
Automobile shoppers’ behaviors have changed; they do so much of their research online that more than half never contact a dealership before their walk on the lot. Their experiences on...
Publishing Partners Headlines
newscast

Cars.com’s Tony Zolla: How a face-to-face profile rating system improves sales | Overlooked Sales in the Service Department | Earning Respect and Reputation: Great Lakes Auto Group

- September 26, 2017
On today's CBT Newscast for Tuesday, September 26th, 2017: Tony Zolla: How a face-to-face profile rating system improves sales Imagine if consumers could take the concept of Fantasy Football and use it...
Daily Newscast
consumers

Cars.com’s Tony Zolla: How a face-to-face profile rating system improves sales

- September 26, 2017
Imagine if consumers could take the concept of Fantasy Football and use it for choosing the top salespeople at your dealership. According to Tony Zolla, Chief Product Officer with Cars.com,...
Sales & Marketing Auto News
J.D. Power

Delivering Great Content is Key No Matter What Device Consumers Use: J.D. Power Website Evaluation Study

- April 5, 2017
On March 29, 2017, J.D. Power released results from their 2017 U.S. Automotive Website Evaluation Study Cross-Device. Their findings ranked Cars.com highest in Overall Desktop Website Satisfaction and Kelley Blue...
Sales & Marketing Daily Automotive News
attribution

Why attribution is growing more important

- March 31, 2017
  Today, Cory sits down with Brian Archey from Cars.com to discuss metrics you should be tracking, how customer behavior is changing and cracking the code on attribution.
Shows


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