Is The Automotive Industry Forgetting How To Connect?
If you stay current with articles on marketing or business in general, you cannot miss the pundits discussing the new face of business –technology,...
Ways to Pitch a Lease
Lots of dealers are able to sell a car at full MSRP when selling a lease. Many consumers don’t think about negotiating the purchase...
The New Normal: Turning Good Dealers Into Great Dealers
Going from good to great requires building a customer-centric dealership organization. Customer-centricity is a requirement for the New Normal, which is critical to improving...
What’s the Upside? Comparing Hiring Experience or Non-Experienced Salespeople
When it comes to hiring new salespeople, it can be a daunting task to find just the right ones that will be a good...
How to Create an Efficient Business Development Dealership
Going beyond the current BDC model and creating a business development dealership makes all employees accountable for growth in sales and service. Business Development...
Moving Smoothly From Greeting the Customer
The first impression your customer has on you can make or break the deal. On this week's episode of On the Mark, Mark Tewart...
Customer Relationship Management
On this week's Kain & Company, David talks about customer relationship management and CRM culture.
How to Evaluate The Value of Your Third-Party Classified Partner
Do auto dealers need third-party classified marketplaces? Brian Pasch discusses how you can evaluate the value of your third-party classified partner on today's episode...
The Importance of a Dream Team Concept
On today's episode of F&I Today, Becky Chernek discusses the importance of a Dream Team concept between sales and F&I as well as how you...