TSLA346.650-6.17%
GM72.760-0.67%
F11.530-0.08%
RIVN14.690-0.6%
CYD39.600-0.18%
HMC23.490-0.35%
TM203.660-0.76%
CVNA320.2503.4%
PAG148.170-0.54%
LAD261.5403.97%
AN193.510-3.31%
GPI323.960-3.04%
ABG195.140-0.26%
SAH63.5000.19%
TSLA346.650-6.17%
GM72.760-0.67%
F11.530-0.08%
RIVN14.690-0.6%
CYD39.600-0.18%
HMC23.490-0.35%
TM203.660-0.76%
CVNA320.2503.4%
PAG148.170-0.54%
LAD261.5403.97%
AN193.510-3.31%
GPI323.960-3.04%
ABG195.140-0.26%
SAH63.5000.19%
TSLA346.650-6.17%
GM72.760-0.67%
F11.530-0.08%
RIVN14.690-0.6%
CYD39.600-0.18%
HMC23.490-0.35%
TM203.660-0.76%
CVNA320.2503.4%
PAG148.170-0.54%
LAD261.5403.97%
AN193.510-3.31%
GPI323.960-3.04%
ABG195.140-0.26%
SAH63.5000.19%


automotive

Game Changer Conference

El Patronn tells CBT about His Upcoming Game Changer Conference

- December 6, 2019
On today’s show, we’re pleased to welcome back Rudy Tremenio, otherwise known as Mr. El Patronn, Managing Partner at Brooklyn Mitsubishi. VIDEO TRANSCRIPT:  Jim Fitzpatrick: Hey everyone, thanks so much for joining...
Featured
video advertising

Is Your Dealership Using Video Advertising to Its Full Potential?

- December 5, 2019
Joining us today to discuss how dealers can better incorporate video into their marketing strategies, is Jon Torrey, Product Manager of Video Advertising at Dealer.com. VIDEO TRANSCRIPT: Jim Fitzpatrick: Hello everyone, Jim...
Sales & Marketing Auto News
Acertus

Outsourcing Your Logistics Can Reduce Expense

- December 4, 2019
On today’s show, we’re pleased to welcome Mark Harvey, Vice President of Sales for Acertus, a tech-forward, automotive logistics and services company. VIDEO TRANSCRIPT: Jim Fitzpatrick: Hi everyone. Jim Fitzpatrick, thanks so...
Management & Leadership Auto News
marketing

How to Give Your Dealership an End of the Year Marketing Boost

- December 3, 2019
On today's show, we're pleased to welcome back Eric Mercado, President of WeDrive Automotive, a progressive automotive marketing company headquartered right here in Atlanta, CBT's hometown. We talk to Eric...
Sales & Marketing Auto News
ReconVelocity

ReconVelocity Brings Accountability Back to Vehicle Reconditioning at Beaver Toyota

- December 2, 2019
On today's show, Hugh Hathcock, owner of ReconVelocity, joins us in the studio once again. This time, he is accompanied by Patrick Abad, General Manager of Beaver Toyota, right here...
Fixed-Ops Auto News
business development

How to Create an Efficient Business Development Dealership

- December 2, 2019
Going beyond the current BDC model and creating a business development dealership makes all employees accountable for growth in sales and service. Business Development Centers (BDCs) are a great way...
Sales & Marketing Articles
power base

Your Personal Power Base Should Be Your Mother Lode Of Sales Prospects

- November 29, 2019
For an automotive salesperson, the most lucrative opportunity to ignite your sales is to tap into your personal power base. Your power base is composed of all the people you...
Sales & Marketing Articles
turnover costs

Attracting and Retaining Good Employees

- November 29, 2019
Employee turnover costs your dealership a lot in terms of production and lost revenue. Want to improve by attracting the top employees? Glenn has three things to focus on. VIDEO TRANSCRIPT: It's...
Tips & Training
strike

What Clift Buick GMC is Doing to Overcome the Challenges of the GM Workers Strike

- November 27, 2019
On today’s show, we’re pleased to welcome Garry Clift, owner and president of Clift Buick GMC in Adrian, Michigan. He and Jim discuss the aftermath of the GM workers strike,...
Management & Leadership Daily Automotive News
leads

The Importance of Monitoring the Quality of Your Dealership’s Leads – Kevin LeSage, Autotrader

- November 21, 2019
Joining us today to discuss Cox Automotive’s new whitepaper, “The High Cost of Poor-Quality Leads”, is Kevin LeSage, director of digital marketing for Autotrader. VIDEO TRANSCRIPT: Jim Fitzpatrick: Welcome into the show,...
Sales & Marketing Featured

Latest Articles

Force Marketing, Bernie Moreno discuss key industry challenges
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March auto sales drop
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March auto sales drop as tariff pull-ahead skews year-over-year results

Recall visits drive service revenue and long-term customer trust
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FTC-Compliant
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How to stay FTC-compliant while hitting sales goals

Profit participation pressures reshape dealership warranty strategies
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Profit participation pressures reshape dealership warranty strategies


CBT News
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