TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%


Automotive Marketing

This episode of Inside Automotive, we dive into refining dealership operations through marketing automation with Marc Lavoie

How dealerships can boost efficiency: A guide to marketing automation with Marc Lavoie | Puzzle Auto

- May 17, 2024
Navigating the landscape of competitiveness and profitability is a perpetual challenge for managers. In this episode of Inside Automotive, we delve into strategies for refining dealership operations through the lens...
automotiveMastermind announced a strategic integration partnership with CarNow, marking a significant step to enhance the consumer experience

automotiveMastermind partners with CarNow for enhanced dealer-customer experience

- May 15, 2024
The automotive industry's trusted data and technology provider, automotiveMastermind, has announced a strategic integration partnership with CarNow, marking another significant step in their mission to enhance the consumer experience for...
John Fitzpatrick joins Inside Automotive to share marketing strategies that dealers can use to earn the loyalty of electric vehicle buyers.

Electric vehicle marketing may be easier than you think — John Fitzpatrick | Force Marketing

- May 15, 2024
Like it or not, electric vehicles are here to stay, leaving car dealers with the unenviable task of ramping up sales in a new and challenging segment. One of the...
Dealers can invest in third-party listing sites. Here's what works and what doesn't, without naming names. I've bought a few of these.

What’s worth it on third party listing sites?

- May 14, 2024
Third party listing sites offer a lot of products and packages that a dealer could invest in. I’ve been pitched more than a few of these, and have bought more...
In this article, we'll explain how to use QR codes as part of your dealership's marketing plan, to better get messages out to more people.

4 ways to incorporate QR codes into your dealership marketing strategy

- May 2, 2024
We are sure you've seen these little grids on posters or mail pieces. These are QR codes, and they are rather versatile and straightforward to use paths to websites and...
Glenn Pasch joins Inside Automotive to discuss key strategies that can help dealers elevate the customer experience across all channels.

Auditing your marketing process to elevate the customer experience — Glenn Pasch | PCG Digital

- April 11, 2024
On this episode of Inside Automotive, host Jim Fitzpatrick is joined by Glenn Pasch, auto marketing expert and CEO of PCG Digital, to discuss simple tactics and strategies that elevate...
Eric DeMont joins Driving Solutions to discuss how dealers are using their defection data to drive sales, retention, and growth.

De-mistifying dealership defection rates — Eric DeMont | Urban Science

- April 4, 2024
Defection rates deliver vital information to dealers, allowing them to identify how many customers took their business elsewhere while measuring the impact of retention strategies. However, it has been exceedingly...
Explore how Chrissy Burton achieves sales success by mastering social media, personal branding, and customer trust within the current market.

How sales teams can boost their numbers in today’s market – Crissy Burton | Hubler Chevrolet

- April 1, 2024
Recent data indicates that sales leads have decreased due to factors such as interest rates, vehicle prices, and inventory availability. This puts pressure on sales teams striving to meet their...
Colin Carrasquillo joins Inside Automotive to share how dealers can use first party data to super-charge their digital marketing strategies.

Using data to get the most out of your digital marketing strategy — Colin Carrasquillo | Nielsen Automotive Group

- March 28, 2024
Digital marketing has become a major component of automotive retail, serving to drive leads, strengthen branding, and broaden the scope of dealers' markets. However, with the arrival of CDPs, AI,...
Brooke Furniss joins Inside Automotive to teach dealers how to use GA4 and to discuss the important role it plays in dealership marketing.

Optimizing GA4 to power dealership marketing — Brooke Furniss | BZ Consultants Group

- March 21, 2024
With the official shutdown of its predecessor last year, Google Analytics 4 (GA4) is now the primary tool for tracking website data and gauging the success of dealership marketing campaigns....


CBT News
Privacy Overview

This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.