TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%


Automotive Marketing

attract and convert

Bells & Whistles May Not Attract and Convert

- March 26, 2018
Here’s a silly question for dealers and managers: Do you ever look at your website and think it’s stale or boring? Of course you do – nearly every day –...
Google Search

New Software and Tools To Help You Analyze Your Google Search Results

- March 15, 2018
It’s unarguable that Google has aided us to advance our businesses and reach where it was not possible before. However, it’s inevitable that with every good thing comes some downsides....
physical location

Why Your Physical Location Matters and How It Can Be Leveraged Online

- March 13, 2018
If we’ve learned anything over the last few years, it’s that consumers still enjoy visiting a physical dealership to sign on the dotted line. Even if consumers have a good...
search engine optimization

Writing SEO Rich Copy for Your Dealership Website

- March 5, 2018
Before we can even get into how you can have an SEO rich website, it’s important to know what SEO content is. SEO stands for ‘Search Engine Optimization’. Simply put,...
marketing campaign

Capitalizing on National OEM Marketing Campaigns in Your Local Market

- March 1, 2018
National vs. Regional Marketing A marketing strategy is a plan or strategy that your marketing team develops to get your dealership noticed in the best possible way. The way your marketing...
customer retention

Should we go after new customers?

- February 26, 2018
Customer retention has been a buzz-phrase in the automotive industry for quite some time now. Customer retention is essentially the ability of a company to retain its customers over a...
AMP for email

Google’s New AMP Formats for Email and How They Could Benefit Auto Dealers

- February 22, 2018
Many drivers struggle with remembering oil changes and service tune-ups for their vehicles causing improper maintenance. Unfortunately, we can't always remember everything and if someone does remember it's time for...
marketing audit

Do You Need a Marketing Audit?

- February 20, 2018
If you are wondering if you need a marketing audit, you probably do. When you are starting to see less revenue coming from your existing marketing strategies, it is best...
data

Unlock the Data Within Your Dealership

- February 15, 2018
The automotive industry is jam-packed with data that allows dealerships to continue on improving. However, there can be a number of situations when the data that is being collected is...
marketing

Marketing Strategy for Small Town Dealerships

- February 8, 2018
Automotive dealerships in small towns face different challenges than those that are in larger, more prominent, cities. In larger cities, sales are correspondent with the selling tactics and strategies to...


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