TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%


Automotive Marketing

Force Marketing, GSM acquisition

Force Marketing making bold moves with acquisition of GSM, a fixed-ops marketing company

- March 1, 2021
On this special edition of CBT News, John Fitzpatrick, Co-Founder and CEO of Force Marketing, and Shelley Washburn, President of GSM join guest host Steve Greenfield to discuss an exciting...
Sales & Marketing Daily Automotive News
Allyson Witherspoon

Allyson Witherspoon, CMO of Nissan USA, on launching 10 new models and marketing in 2021

- February 25, 2021
Today on CBT News, host Jim Fitzpatrick is joined by Allyson Witherspoon. Vice President and Chief Marketing Officer of Nissan USA. Witherspoon joins the show to discuss the latest automotive...
Sales & Marketing Daily Automotive News

JJ Quest discusses how car dealers can evolve their marketing practices to match current digital trends

- February 18, 2021
Marketing techniques continue to evolve as innovative digital trends enter the market. You may be asking yourself, what’s the best way to maintain effective messaging? On today’s show, we’re pleased...
Sales & Marketing Featured
OfferLogix

How to bridge the gap between your digital retailing platform and finance document delivery – Aaron Bickart, EVP/GM at OfferLogix

- February 17, 2021
Digital retailing is no longer an added incentive for dealers. It has become the expectation of automotive consumers. Today on CBT News, Aaron Bickart joins the show to discuss the...
Featured F&I
women

Marketing to women in the post-COVID world

- February 4, 2021
We live in unusual times. Today, still in the midst of an uncertain pandemic, people tend to have either an abundance of free time, or no time at all while managing homeschooling, work,...
Sales & Marketing Articles
advertising

How to optimize your dealership’s targeted TV ads and effectively communicate with car buyers – Kevin Bacon, Effectv & Ryan Dooley, Dooley Advertising

- February 2, 2021
Since the beginning of the COVID-19 pandemic, the automotive industry as a whole really started to transform itself. Car dealerships nationwide transitioned many of their internal processes to digital formats....
Sales & Marketing Publishing Partners
marketing

Car dealership advertising ideas to drive success despite the pandemic

- January 29, 2021
With COVID numbers continuing to stay high across the nation, many consumers are still shopping from home, and although e-commerce has been around for many years, the pandemic has accelerated...
Sales & Marketing Articles
marketing

4 automotive marketing essentials car dealers should prioritize this year – John Fitzpatrick, Force Marketing

- January 18, 2021
Today on CBT News, John Fitzpatrick, CEO of Force Marketing, joins the show to reflect on marketing in 2020. He also looks ahead to what marketing trends can be expected...
Sales & Marketing Auto News

CBT News launches its NADA High Media Impact Package for companies that want to connect with dealers

- January 12, 2021
For more than eight years, CBT News has been working to build strong relationships with dealers across the country. Whether it’s through reporting daily news and trends impacting the retail...
Sales & Marketing Daily Automotive News
PureCars

Facebook & PureCars joint-study reveals key social marketing findings for car dealers

- January 8, 2021
Measuring and attributing social media marketing campaigns to offline sales is often tricky for car dealers. Recently, a joint study ran by Facebook and PureCars, focused on the impact digital retailing can...
Sales & Marketing Featured

Latest Articles
Latest Articles 04/04/26

Weekly roundup: Stellantis to add 10k jobs, GM leads in Q1 2026 sales, Federal judge partially allows lawsuit against VW to proceed
Latest Articles 04/03/26

White House revises metals tariffs, Stellantis eyes Canada EVs with Leapmotor, NHTSA considers ban on faulty Chinese airbags

Ed Morse Automotive Group acquires Porsche Des Moines in Iowa
Latest Articles 04/03/26

Ed Morse Automotive Group acquires Porsche Des Moines in Iowa

GM to invest more than $150 million in Saginaw Metal Casting Plant
Latest Articles 04/03/26

GM to invest more than $150 million in Saginaw Metal Casting Plant

White House revises metals tariffs, shifts calculation method
Latest Articles 04/03/26

White House revises metals tariffs, shifts calculation method

Stellantis explores EV production in Canada with China’s Leapmotor
Latest Articles 04/03/26

Stellantis explores EV production in Canada with China’s Leapmotor

NHTSA weighs U.S. ban on defective Chinese airbag components
Latest Articles 04/03/26

NHTSA weighs U.S. ban on defective Chinese airbag components

Toyota bets on EV rebound with seven-model U.S. lineup
Latest Articles 04/03/26

Toyota bets on EV rebound with seven-model U.S. lineup

Affordability takes center stage at the 2026 NY Auto Show
Latest Articles 04/03/26

Affordability takes center stage at the 2026 NY Auto Show

Legal battles reshape car sales
Latest Articles 04/03/26

Legal battles reshape car sales


CBT News
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