Will the upcoming tax season make or break used car sales?
Welcome to this week’s episode of Used Cars Weekly, the original CBT News show dedicated to bringing car dealers best practices and tips for the used car department, in-depth dealer...
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
The Sales & Marketing category delivers actionable insights and strategic guidance for dealership professionals focused on boosting revenue and customer engagement. From lead generation and CRM strategies to advertising trends, digital retailing, branding, and showroom performance, explore the tools and tactics that drive sales growth and marketing success in today’s competitive automotive landscape.
Sales & Marketing
December auto sales underwhelm due to shuttered supply chain
The U.S. auto sales volume is below 15 million for the second year. Cox Automotive forecasts that December 2021 will have a sluggish showing of 1.10 million new automobile units...
What can the auto industry do about incoming OEM digital retailing programs?
On the latest episode of Auto Marketing Now, host Brian Pasch tackles the latest updates in OEM digital retailing programs and the mandates that are likely coming down the pipeline...
Meta’s Bob Lanham on where to focus your car dealership’s marketing strategy in 2022
How are your marketing dollars being spent in this new year? With so much transformation happening in and around retail automotive, it may be tough trying to figure out where...
The advantage of digital window stickers for used car inventory acquisition
Welcome to another edition of Inside Automotive with Jim Fitzpatrick. Used-vehicle inventory has reached its lowest point in almost 10 years, and analysts predict that this problem isn't going away...
Create an online concierge experience for your customers
Let’s talk customer experience for a moment. Your customers have access to many dealerships and brands when making their next buying decision. What are you actively doing to create a...
Can’t close the sale? It’s a search problem
Companies across every industry are trying to enhance their online presence in order to boost brand awareness and drive sales. Ecommerce merchants have a particularly unique customer journey that requires...
3 proven and time-tested tips to get the most out of ‘Golden Week’
On the latest edition of Straight to the Point, host Frank J. Lopes asks the question, are you prepared for 'Golden Week?'
The holiday season is commonly referred to as the most...
It’s a used-car desert—how to get creative and boost inventory
Used-vehicle inventory levels are at the lowest point in almost nine years. Twenty years from now, economists will not have much difficulty explaining what happened. A confluence of factors, starting with...
How this Wis. dealership is leveraging 8M+ views on TikTok to sell more cars
A dealership in Milwaukee is gaining popularity and quite a following on the social platform, TikTok. Audi Milwaukee, as they are also known on the platform, can be seen showing...
Latest Articles
