TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%


The Sales & Marketing category delivers actionable insights and strategic guidance for dealership professionals focused on boosting revenue and customer engagement. From lead generation and CRM strategies to advertising trends, digital retailing, branding, and showroom performance, explore the tools and tactics that drive sales growth and marketing success in today’s competitive automotive landscape.

Sales & Marketing

digital retailing
Sales & Marketing

Where is digital retailing headed in 2022 and how can car dealers prepare? – Aaron Bickart | EVP at OfferLogix

- January 18, 2022
We’ve seen tremendous changes as well as innovation in the automotive industry throughout the past year, so what’s in store for 2022? Today on Inside Automotive, we're pleased to welcome...
Roger Love
Sales & Marketing

How to evaluate the success of your social media strategy

- January 18, 2022
Nobody can deny the power of social media in our society. However, many car dealers are still not taking advantage of advertising opportunities on social media platforms, especially Facebook. On...
reconditioning
Sales & Marketing

The importance of reducing time-on-task in your car dealership’s recon department

- January 17, 2022
As auto dealerships continue to navigate the challenges of a prolonged new vehicle inventory shortage and disruptions within the supply chain, many now face mounting pressure to find or better...
car dealers
Sales & Marketing

How car dealers can better source used car inventory in 2022

- January 17, 2022
Dealerships faced major headwinds in 2021 as an anticipated shortage of critical vehicle components like semiconductor chips put the brakes on new car production. This challenged car dealers to turn...
Price
Sales & Marketing

Prepping your used vehicle inventory to embrace tax season

- January 13, 2022
Welcome to this week’s episode of Used Cars Weekly, the original CBT News show dedicated to bringing car dealers best practices and tips for the used car department, in-depth dealer...
AI
Sales & Marketing

Why car dealers are investing in AI technology for business growth – Peter Kahn | CDK Global

- January 12, 2022
Artificial Intelligence, or AI, is changing the way many in the industry navigate retail automotive, and dealers are seeing the benefits. According to a recently released study from CDK Global,...
content
Sales & Marketing

What the Google broad core update means for your car dealership

- January 12, 2022
At the end of 2021, Google released a broad core update that rewards websites with higher rankings who are giving their consumers better quality content for their search queries. So,...
Roger Love
Sales & Marketing

Are your salespeople and BDC reps being paid what they should be?

- January 11, 2022
Car dealers are making more gross profit than ever and managers are taking home paychecks bigger than they have ever seen before. However, on the latest edition of Straight to...
dealers
Sales & Marketing

Sales expert Sean Gardner on 3 simple ways car dealers can kick off 2022 with a bang

- January 11, 2022
Although the new year has just begun, could we be on the other side of the pandemic? For over 35 years Joe Verde Group has been a lead trainer for...
Sales & Marketing

Why calculating rebates and incentives differently can increase car dealer profitability

- January 10, 2022
2021 was a robust and profitable year for many dealers and OEMs despite the industry’s shortages. But as automakers continue to scale back on rebates and incentives for consumers in...


Latest Articles
Latest Articles 04/04/26

Weekly roundup: Stellantis to add 10k jobs, GM leads in Q1 2026 sales, Federal judge partially allows lawsuit against VW to proceed
Latest Articles 04/03/26

White House revises metals tariffs, Stellantis eyes Canada EVs with Leapmotor, NHTSA considers ban on faulty Chinese airbags

Ed Morse Automotive Group acquires Porsche Des Moines in Iowa
Latest Articles 04/03/26

Ed Morse Automotive Group acquires Porsche Des Moines in Iowa

GM to invest more than $150 million in Saginaw Metal Casting Plant
Latest Articles 04/03/26

GM to invest more than $150 million in Saginaw Metal Casting Plant

White House revises metals tariffs, shifts calculation method
Latest Articles 04/03/26

White House revises metals tariffs, shifts calculation method

Stellantis explores EV production in Canada with China’s Leapmotor
Latest Articles 04/03/26

Stellantis explores EV production in Canada with China’s Leapmotor

NHTSA weighs U.S. ban on defective Chinese airbag components
Latest Articles 04/03/26

NHTSA weighs U.S. ban on defective Chinese airbag components

Toyota bets on EV rebound with seven-model U.S. lineup
Latest Articles 04/03/26

Toyota bets on EV rebound with seven-model U.S. lineup

Affordability takes center stage at the 2026 NY Auto Show
Latest Articles 04/03/26

Affordability takes center stage at the 2026 NY Auto Show

Legal battles reshape car sales
Latest Articles 04/03/26

Legal battles reshape car sales


CBT News
Powered by  GDPR Cookie Compliance
Privacy Overview

This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.