TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%
TSLA360.590-20.67001%
GM72.540-2.5%
F11.590-0.09%
RIVN15.4000.46%
CYD39.410-0.08%
HMC24.150-0.16%
TM207.010-2.66%
CVNA313.5481.45799%
PAG149.3400.18%
LAD251.8201%
AN197.680-0.29%
GPI329.450-1.34%
ABG194.7600.73%
SAH64.870-0.38%


The Sales & Marketing category delivers actionable insights and strategic guidance for dealership professionals focused on boosting revenue and customer engagement. From lead generation and CRM strategies to advertising trends, digital retailing, branding, and showroom performance, explore the tools and tactics that drive sales growth and marketing success in today’s competitive automotive landscape.

Sales & Marketing

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What a concept…selling to women

- November 10, 2016
By NICOLE RAZ LAS VEGAS REVIEW-JOURNAL The majority of exhibitors and attendees at the Specialty Equipment Market Association trade show in Las Vegas were men, but the number of women on the...

Are you smarter than your CRM?

- November 10, 2016
Adan Ortiz: GM, Brown Auto Stores, Eagle Pass, Texas

YES! GOOD NEWS! You can still make money on new car front-end gross!

- November 9, 2016
  Jim Fitzpatrick sits down with Brian Finkelmeyer, Director of Conquest Business Development at vAuto and Greg Brown, GM/Partner with Ford Lincoln of Franklin
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Drive Customer Retention to Your Dealership

- November 8, 2016
Build Planned Retention Program and Drive Service Volumes If you’re serious about growing customer retention and service sales, perhaps it’s time to put into play a strategy that many dealers point...
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A new car service closing the loop to buying

- November 8, 2016
A new car service closing the loop to buying TrueCar, Inc. (NASDAQ: TRUE), America’s fastest growing third-party automotive site, has partnered with Hearst Autos and its leading automotive website, CarandDriver.com, to...

The right way to use video online when selling from your inventory

- November 8, 2016
Joe Gumm talks to Kim Kyaw, Head of social, CRM and digital with Jaguar/Land Rover


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