TSLA404.110-5.88%
GM72.630-0.47%
F13.0600.03%
RIVN12.900-0.45%
CYD50.420-0.02%
HMC25.3200.11%
TM185.470-1.9%
CVNA63.415-2.605%
PAG156.460-3.29%
LAD257.090-7.8%
AN178.590-3.35%
GPI305.470-11.71%
ABG177.5001.22%
SAH72.870-1.19%
TSLA404.110-5.88%
GM72.630-0.47%
F13.0600.03%
RIVN12.900-0.45%
CYD50.420-0.02%
HMC25.3200.11%
TM185.470-1.9%
CVNA63.415-2.605%
PAG156.460-3.29%
LAD257.090-7.8%
AN178.590-3.35%
GPI305.470-11.71%
ABG177.5001.22%
SAH72.870-1.19%
TSLA404.110-5.88%
GM72.630-0.47%
F13.0600.03%
RIVN12.900-0.45%
CYD50.420-0.02%
HMC25.3200.11%
TM185.470-1.9%
CVNA63.415-2.605%
PAG156.460-3.29%
LAD257.090-7.8%
AN178.590-3.35%
GPI305.470-11.71%
ABG177.5001.22%
SAH72.870-1.19%


The Sales & Marketing category delivers actionable insights and strategic guidance for dealership professionals focused on boosting revenue and customer engagement. From lead generation and CRM strategies to advertising trends, digital retailing, branding, and showroom performance, explore the tools and tactics that drive sales growth and marketing success in today’s competitive automotive landscape.

Sales & Marketing

What’s your best price?

- January 10, 2017
Mark Tewart: It’s a loaded question when customers ask: What’s your best price?  Find out how Mark suggests handling it.

Market Trends Vs. consumer’s demands

- January 9, 2017
One of the biggest complaints customers have about purchasing a new vehicle is that it takes too long. When it comes to time, the first question dealerships should ask is, “How...

How much follow up should you do?

- January 9, 2017
Grant Cardone: How much follow up should you do?  

The absolute best way to reach car shoppers

- January 9, 2017
Joe Gumm talks with J.C. Baker, Director of Sales at Jake Sweeney Chevrolet
Service Reception

3 Things Salespeople Need to Sell to Their Customers

- January 9, 2017
Bringing Customers Back By: Glenn Pasch Fixed operations marketing seems to be a big buzzword for 2017. With sales of new vehicles seeming to plateau, the reliance on Fixed Operations will be...

Are you “giving” without “getting” from customers?

- January 5, 2017
Jonathan Dawson: Are you “giving” without “getting” from customers?  

Gary Vaynerchuk on the right way to use social media for your dealership

- January 5, 2017
How would Gary Vaynerchuk leverage social media if he were a car dealer?

How are you stretching yourself in the sales process?

- January 4, 2017
Cory Mosley asks: How are are you stretching yourself when it comes to taking extra steps in the sales process?


CBT News
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