Today on CBTNews.com – Wednesday, June 27th, 2018:
Opportunities To Improve Your Online-to-Store Sales Process – Jason Barrie
Jason Barrie, Vice President and General Manager of Dealertrack, joins CBT Automotive Network to talk to our audience on how dealerships can effectively connect their online-to-store processes with consumers using technology, transparency, and years of established trust. Watch Now
Four Tips for Competing Against Services like Carvana
The car buying process has remained roughly unchanged for the past few decades. However, smartphones, faster internet speeds, and companies like Amazon are making on-the-go purchasing something a new generation of buyers have come to expect. While you might not be able to go online entirely, some of the other tactics mentioned above can still create a more straightforward car buying process that can create long-term customers. Read More
Dress Code – Can Your Employees’ Appearance Give off the Wrong Vibe?
Is the dress code for auto salespeople becoming too relaxed? 30 years ago, it seemed that everybody wore a suit and tie to work. This was true across many industries. Today, we see more and more employees dressing down, and exhibiting displays of individualism. This trend is not inherently bad or good, but is worth examination. Read More