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Ford reveals executive shakeup to accelerate Ford+ strategy

This shuffling of executives will drive Ford’s strategic transformation, accelerating its focus on electric vehicles, global expansion, and long-term growth.

On Wednesday, Ford announced a shakeup of its executive leadership team as part of its initiative to accelerate its Ford+ strategy.

The strategy, which was initially launched in 2021, is designed to drive the automaker’s future growth by refining its product portfolio, leading the industry in electric vehicle (EV) development, and transforming customer experiences through software and service opportunities. Since its introduction, the company has celebrated several key successes, including enhanced business resilience, operation efficiency, and expanded profit margins.

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In its latest move to further advance the growth strategy, the automaker announced a significant leadership shakeup:

  • Sherry House has been promoted from Vice President of Finance to Chief Financial Officer (CFO), effective February 6. CEO Jim Farley praises House, stating that she has a strong track record in driving performance, cost efficiency, investment banking, mobility, and technology.
  • John Lawler, who has been with the company for many years, will transition to the role of Vice Chair. In this new position, Lawler will focus on steering the company’s long-term strategy, building partnerships, strengthening alliances, and overseeing corporate development.
  • Marin Gjaja has been appointed as Chief Strategy Officer. He joined the company in 2022, and served as the Chief Operating Officer for Ford Model e, where he was instrumental in overseeing the company’s electric vehicle initiatives.

In addition to these promotions, the automaker also revealed several other key leadership changes that align with its strategy:

  • Andrew Frick has been named President of both Ford Blue and Ford Model e, overseeing two critical divisions of the company.
  • Kay Hart, who was previously responsible for Ford’s International Markets Group, has been appointed as General Manager of Ford Model e.
  • Sam Wu, President and CEO of Ford China, has been given additional responsibilities as head of Ford’s International Markets Group.

Finally, Daniel Justo, Vice President of Ford’s Customer Service Division, will take the lead on Ford’s customer experience initiatives.

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Jasmine Daniel
Jasmine Daniel
Jasmine Daniel is a staff writer and reporter for CBT News. She holds a BFA in Writing from the Savannah College of Art & Design and has over eight years of experience in SEO, digital marketing, and strategic communication. Her storytelling skills bring breaking news to life, delivering timely, impactful stories that resonate with readers.

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