Today on CBTNews.com – Monday, June 22nd, 2020:
Dan Sills of Elder Ford and Gage Hathcock Discuss Used-Car Sales
On today’s show, we’re pleased to welcome Dan Sills, General Manager at Elder Ford of Tampa, and Gage Hathcock, Partner at ReconVelocity. Dan and Gage speak to CBT’s Jim Fitzpatrick about vehicle reconditioning and it’s importance in the used-car process.
Deloitte Survey Identifies Consumer Confidence Growing in US
Since April 19th, Deloitte has conducted the State of the Consumer Survey bi-weekly to analyze how the public perceives the effect of the global health crisis on their lives. Initially, the April survey identified that most areas of the world had increasing anxiety, save for Netherlands, South Korea, and Germany. China was virtually neutral. Over the past weeks, the tide has turned. As of the June 13th survey, most nations have seen confidence grow in leaps and bounds. Read More
The Rise of TikTok: Is It Worth the Investment at Your Dealership?
Every five years, a new social media platform seems to hit the scene. With it always comes this question: “Should we get on (insert new social media platform)?” It is a smart question to ask. While it is always a good idea to be open to new ways to market your dealership, you need to balance the cost with the potential reward. Your dealership may have done this with Pinterest, Instagram, and even Snapchat. Nevertheless, we have a new platform to consider: TikTok. So, what is this app all about, and is it worth your time? Check out this quick look at what you need to know about TikTok. Read More
Did you enjoy this interview? Please share your thoughts, comments, or questions regarding this topic with host Jim Fitzpatrick at firstname.lastname@example.org.
Car Biz Today, the official resource of the retail automotive industry.
While you’re here, don’t forget to subscribe to our email newsletter for all the latest auto industry news from CBT News.