CBT News Week In Review for Friday, February 1st, 2019:
How to Hold on to Front-End Gross and Improve the Overall Health of your Dealership – Brian Benstock, Paragon Honda
Dealers across the country have felt the pressure to hold on to front-end gross as margin compression continues to be a persistent issue. Here to tell us how you can increase profits and improve the overall health of your dealership is Brian Benstock, partner GM, and VP at Paragon Honda. Today, Jim and Brian also discuss operating successfully within the digital environment, as well as hiring and motivating talented staff. Watch Now
How to Maximize the Profitability of Your Fleet Vehicles – Alex Fraser, Cox Automotive Mobility
Organizations that rely on fleet vehicles are constantly looking for ways to control costs, reduce risks, and maximize the profitability of the vehicles in their possession. From detailing, to fueling, to maintenance, and other logistics, our next guest is here to provide some fleet service solutions. Joining Jim today is Alex Fraser, general manager of Atlanta Market Fleet Services for Cox Automotive Mobility, to discuss the latest in fleet management. Watch Now
The Importance of Having Return Customers in the Service Drive – John Fairchild, Fixed-Ops Expert
According to Cox Automotive’s latest study, Opportunities to Build Customer Loyalty, an estimated 70 percent of consumers who purchased or leased from a dealer did not return for service in the past year. So, how can dealers increase sales in the fixed-ops department in 2019? On today’s show, Jim discusses the importance of having return customers in the service drive with fixed-ops expert and CBT contributor, John Fairchild. Watch Now
Four Predictions for the Future from Cox Automotive’s Mobility Study – Isabelle Helms, VP Research and Market Intelligence
As we settle into 2019, alternative vehicle ownership continues to increase in popularity with consumers. Here to guide us through this emerging market is Isabelle Helms, vice president of research and market intelligence for Cox Automotive. In today’s segment, Jim and Isabelle discuss the final chapter of the Cox Automotive Evolution of Mobility Study, and what its findings indicate about the future of retail auto sales. Watch Now
