ClearShift, owned by Jeff VanderWal, acquired Freedom Ford in Gunnison, Utah, from JL and Sarah Larson in a transaction that closed in June 2026. The dealership will continue operating under the Freedom Ford name. The acquisition marks ClearShift’s first franchised dealership as the company expands beyond used-vehicle retail. Performance Brokerage Services represented the seller, while Fox Rothschild LLP provided legal counsel to the buyer.
Deal Details:
Seller: JL and Sarah Larson
Buyer: ClearShift (owned by Jeff VanderWal)
Transaction Date: June 2026
Acquired/Rebranded Dealership(s):
- Freedom Ford → Freedom Ford (no name change)
Advisor/Facilitator: Performance Brokerage Services (sell-side advisor)
Legal Counsel: Fox Rothschild LLP (buyer legal counsel)
