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On The Mark

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Hosted by Mark, Tewart, a recognized automotive industry expert who specializes in sales, management, and F&I training. Mark shares his expert training and consulting in dealership operations.

Creating a Clear Set of Goals to Achieve Your Vision

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 When it comes to setting goals, what works for you may not work for everybody. On this week's episode of On the Mark, Mark Tewart talks about creating a clear vision for yourself to achieve your goals.

How Do You Create a Vision Statement?

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 On this week's episode of On the Mark, Mark Tewart talks about laying out your goals with a vision statement so that you can clearly visualize your path to success.

Lead Generation Equals Dollar Creation

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On this week's episode of On the Mark, Mark Tewart talks about how to create more leads, navigating marketing channels as a dealer or manager, and how lead generation equals dollar creation. VIDEO TRANSCRIPTION: Mark Tewart: Hi, I'm Mark Tewart, and thanks for joining us this...

Why You Need to Make a Career Decision

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On this week's episode of On the Mark, Mark Tewart explains how making a full commitment to your career as a salesperson is the only way to truly succeed in the automotive industry.   VIDEO TRANSCRIPTION: Speaker 1: You're watching On the Mark, with Mark Tewart. Mark Tewart:...

Being Transparent During the Deal Proposal

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On this week's episode of On the Mark, Mark Tewart urges you not to manipulate or hide any information from the customer during the deal proposal.

Being Personable When Handling Internet Leads

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On this week's episode of On the Mark, Mark Tewart talks about how the use of certain templates and scripts when handling internet leads could cause customers to be more hesitant when doing business with you.

Addressing the Customer’s Fears

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On this week's episode of On the Mark, Mark Tewart, President of Tewart Enterprises, talks about some of the major fears customers have when visiting the dealership and how you can help them feel more comfortable throughout their visit. VIDEO TRANSCRIPT: Mark Tewart: Hi, I'm Mark...

What to do When Customers Want to Buy for Invoice Price

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On this week's episode of On the Mark, Mark Tewart, author and President of Tewart Management Group, talks about what to do when a customer wants to buy for invoice, being transparent with the customer, putting the team's needs before your own, and more. VIDEO...

The Three Steps to Selling

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On this week's episode of On the Mark, Mark Tewart talks about defining customer beliefs, agreeing with the customer, and and merging your beliefs with the customer in what he calls the "three selling steps."

Presenting a Proper Deal Proposal

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On this week's episode of On the Mark, Mark Tewart gives some of his opinions on how you can present the best deal proposal possible.

Building a Culture Around Your Dealership’s Digital Retailing Process

On this week’s episode of Kain & Co., host and President of Kain Automotive, David Kain discusses how to create a logical environment for your...

Are Your BDC Employees Using the Right Language During this Crisis?

On this week’s episode of Kain & Co., host and President of Kain Automotive, David Kain talks about adapting the language your BDC uses during...

The Importance of Confirming Appointments

On this week's episode of Kain & Co., David Kain talks about confirming appointments with your ptoential customers in order to move to the...
Sunrise Chevyvideo

How Sunrise Chevy Managed to Have a Record Month in Used Car Sales –...

On today's show, we’re pleased to welcome back Rudy "El Patronn" Tremenio, Managing Partner of Sunrise Chevy in Forest Hills, NY. In this segment,...
Corey Perlmanvideo

Use These Social Media Strategies to Serve Your Customers and Community – Corey Perlman,...

On today's show, we’re pleased to welcome Corey Perlman, social media and digital marketing Speaker at Impact Social. In this segment, Jim and Corey...
rental car

Struggling Rental Car Market Could Be Solution for Pre-Owned Inventory

After more than a century in business, Hertz Global Holdings Inc. filed for bankruptcy on May 22, 2020. The Estero, Florida-based corporation operates more...
recon process

Improving Your Recon Processes in Today’s Climate

According to the Cox Automotive Auto Market Weekly Summary for June 1, 2020, the used vehicle market has rebounded better than previously forecasted. Compared...
Lisa Copelandvideo

How to Perfect Your Dealership’s Customer-Centric Message Through the COVID-19 Recovery – Lisa Copeland,...

In today’s segment, we’re pleased to welcome back Lisa Copeland, founder of Lisa Copeland Global, CEO of Cars Her Way, and host of the...
Coronavirus Coverage Central

CBT Automotive Network is providing up-to-date coverage on the COVID-19 pandemic's impact on auto dealers, automakers, and dealership personnel