How Top Auto Groups are Creating Awareness About Breast Cancer This October

breast cancer
Savvy and community-minded dealership owners understand their connection to their respective local areas. From providing little league jerseys to sponsoring food banks during Thanksgiving, dealerships are consistently answering the call to help leave their communities better than they found them. While it is true...

Five Upcoming Automotive Industry Conferences You Should Attend

conferences
Learning, professional development, and networking are vital parts of career growth. This goes for all professions, but this especially rings true for automotive professionals. Trends in the automotive industry are rapidly evolving, and conferences are some of the best places to go to get...

Take Advantage of 5 Upcoming Auto Events

auto events
The summer might be coming to an end, and 2019 isn’t too far away. Though it might feel like things are winding down, the year isn’t over yet. If you haven’t been able to get away for an auto event until not, you’re still...

Labor Day Sales: How To Stand Out Against The Your Competitors

Labor Day
With Labor Day Weekend fast approaching, it’s time to get your strategy sorted beforehand. Labor Day Weekend is a great day for consumers, but it can also be just as good for businesses. It was first designed to allow workers a day off, but...

A Dealerships Unique Approach To Celebrating Their Centennial

centennial
Celebrations are one easy way to draw customers into your dealership, and between anniversaries, holidays and other special occasions, there is almost always a reason to throw a big bash. However, you may have found that parties and advertising can get pricey, especially if you’re...

Memorial Day — How Your Dealership Can Give Back To Its Community

memorial day
The Memorial Day holiday is just around the corner. This is the holiday in which we honor the fallen soldiers who have fought for our freedom. As a business owner and member of your community, here are a few ideas that you can do...

How Your Dealership Can Capitalize on National Renewal Day

National Renewal Day
National event days are a great way to drum up business, especially during the slow times between larger, more prominent holidays. One upcoming event your dealership can capitalize on is this Friday, National Renewal Day. This day, occurring every year on May 4th, was...

Geneva Motor Show – Industry Takeaways

Geneva Motor Show
If you want to have a car show for manufacturers to show off their latest vehicles and cutting-edge technologies, it would be best to hold it in a neutral zone, in a country that does not manufacture cars. Switzerland is a great choice for...

The Ultimate List of Automotive Retail Conferences

conferences
Attending conferences seems to be a way of life in the car business. We are all striving for that next cutting-edge strategy that will give us the advantage over our competition. While some conferences can seem like a waste of time, you cannot argue...

Brian Geitner: Autotrader’s 20-Year Anniversary

Autotradervideo
In 1997, Autotrader opened it's doors to help revolutionize the car shopping experience. This year marks the company's 20th anniversary. Over the past two decades, Autotrader has provided their service to some 2 billion shoppers with over 350 million unique listings. Brian Geitner, President...

HEADLINES

ford and Volkswagen

Ford and Volkswagen Join Forces

Volkswagon AG and Ford set the auto industry abuzz, announcing they’ve come to agreements regarding an alliance. According to Volkswagen, the plan is for...
newscastvideo

Finding New Paths to Profitability at Your Dealership – Trevor Gile | What Cadillac’s...

Today on CBTNews.com - Wednesday, January 16th, 2019: Finding New Paths to Profitability at Your Dealership - Trevor Gile, Motorcars Honda The annual NADA show is...
tax season

Your Dealership Could Sell More Cars During Tax Season Than You Would Imagine

Let’s face it: taxes are rarely anyone’s favorite topic. Few people look to tax season with anticipation, with the exception of accountants… and dealerships? That’s...
Cadillac

What Cadillac’s Announcement Means for the EV’s in 2019

One of the hottest automotive trends of recent years has been the rise of the Electric Vehicle (EV). With companies like Tesla setting the...

Updating your “Why Buy Here” Proposition

  On this week's episode of On the Mark, Mark Tewart tells you what you can do to update your "Why Buy Here" proposition.

Focusing Less on Conversions and More on Outcomes

On today's episode of Auto Marketing Now, Brian Pasch challenges dealers to focus less on conversions and more on outcomes.

Proven Menu Selling Techniques

 On today's episode of F&I Today, Becky Chernek discusses how over-complicated menu selling can be detrimental to your success, and how being consistent and...