The quick answer is yes. Dealerships are required by law to have on-site compliance officers. Compliance officers help protect dealerships from violating state and federal laws that could lead to...
As consumer attention fragments among the various pulls of modern-day media, companies are turning to unconventional sources to move their products front and center. Increasingly, this means turning to social...
J.D. Power just released its annual Sales Satisfaction Index (SSI) Study, and once again, Porsche has topped the list in sales satisfaction for a luxury brand. This consecutive win marks...
For the last several months, the Trump administration has pushed towards wide-scale tariffs on many imports. The White House sees these measures as part of a broader trade strategy, leveling...
Things move quickly in the digital age. By now, most dealerships recognize the need for a stellar social media presence. Study after study shows that customers are spending increasing amounts...
Distractions and procrastination can eat away at vast chunks of time and resources at a dealership. Eliminating them is essential to creating a positive, productive workplace environment. To do so,...
There's no question; technology is a boon to dealerships. Big data, mobile apps, social media--there are countless ways that tech smooths the car buying journey and bringing foot traffic to...
Often what makes one dealership stand out from the others is not their product but their service. In today's world of individualized marketing, customers are used to shopper-centric buying journeys...
From pink key chains to custom Mustangs, car dealerships across the country pitched in to bring awareness to breast cancer this October.
With one in eight women at risk of developing...
The 21st Century is shaping up to be one of great change for the auto industry. In this ever-shifting environment it seems harder than ever to determine who would make...