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Little details that customers notice, and that makes them feel good about not only making the purchase, but making the purchase from you, is a significant part of the overall...
Black Book, a division of Hearst Business Media unveiled April 27, 2017 results from its latest survey which took the pulse of how consumers and car shoppers view the importance...
Brian R. Bates is President and CEO of Holman Consumer Services. He started his career as a service writer intern at Holman Ford and completed an internship as an ASE-certified...
On today's CBT Newscast for Tuesday, May 23, 2017:
Digital Marketing Best Practices with Google's James Reutershan
Fitzpatrick sits down with James Reutershan, Strategy Development Manager for US Automotive at Google, to discuss...
On Today’s episode of The Tom Stuker Show, Tom chats with Joe Webb, Founder DealerKnows about online leads including methods of follow-up, building a great internet department, phone-ups and statistics...
On this week's edition of the Weekly Tune-Up, Becky Nixon goes over how sending a video to your customers could be more beneficial than a photo or email and discusses other...
On a recent visit to Sonic Automotive’s new EchoPark dealership, Joe had the pleasure of speaking one-on-one with Jeff Dyke, Executive VP of Operations for Sonic. Jeff told Joe how...
If you haven't realized that the love of SUVs and crossovers by customers is here to stay, even brands like Lamborghini are finally figuring out how vital it is in...
We all know how important follow-up is. It could be the one deciding factor that helps make your dealership a top of the line store. Here are five secrets to...
On today's CBT Newscast for Monday, May 22, 2017:
How does Sonic Automotive handle inventory? – Interview with Jeff Dyke
On a recent visit to Sonic Automotive’s new EchoPark dealership, Joe had the...