The old way of selling cars is old hat. A trip to the local shopping mall demonstrates the new trend in buying, which is a customer experience. Look at the...
You may have heard by now that video email marketing increases engagement and delivers better results than traditional email marketing. If you're still not sure, here are a few statistics...
Recruiting has gotten tougher over the past several months. According to the Bureau of Labor Statistics, unemployment is below 5 percent for the first time since 2008. This means that we...
If your dealership has been hearing a lot about artificial intelligence, or AI, you’re in good company. The term crops up a lot, especially regarding self-driving cars or connectivity technology....
When you own a business, you know that online customer reviews are very influential. From Yelp to Healthgrades, Angie’s List to Trustpilot, people are sharing their experiences on everything, and...
It’s been said that the most important numbers in any business can’t be known. That is. you won’t know the number of customers who stop buying from your dealership without...
If an employee works on an assembly line connecting two pieces of plastic together without any knowledge of what those pieces will become, he’ll never be invested in the organization....
The statistics have been consistent for the past several years. Salesperson turnover rate was 67 percent in 2016 overall with non-luxury brands experiencing a 72 percent churn rate. That number...
Selling cars is getting tough, and dealers increasingly are focusing on the fixed-ops part of the business – the parts and service side that keeps consumers coming back and spending...
While it can be difficult to become a great leader and to achieve great things, practicing great leadership is actually quite easy. There is a tendency to overcomplicate or overthink...