Today on CBTNews.com – Friday, June 22nd, 2018:
Does Your Dealership Experience Meet Your Customer’s Expectations? – Joseph Michelli, NYTimes Best Seller
Our guest today on the CBT Automotive Network is an expert when it comes to instilling the knowledge and power your business, managers, and employees need in order to deliver relevant and engaging experiences. Joseph Michelli is a renowned psychologist, speaker, and author whose most recent book, Driven to Delight, speaks to how companies like Mercedes-Benz provides spectacular experiences for both employees and customers. Watch Now
Daimler Profit Projections Lowered with Escalating Trade Tariffs
Mercedes Benz’s parent company, Daimler, has reported that the escalating trade war between the United States and China is the reason they have cut its profit forecast. This statement comes after the announcement that each country will implement new tariffs beginning on July 6. These include the U.S.’s 25% tariffs on $50 billion worth of Chinese goods as well as the equal tariffs China is planning on imposing on the U.S. in retaliation. Earlier statements by Daimler had projected an increase in sales from last year, but the projections have now been altered and the company believes that 2018 earnings will be slightly lower than last year. Read More
How Can You Bring Accountability Into Your Dealership with Optimal Results
Service Managers, Service Directors and Fixed Operations supervisors everywhere look for the best practices to employ in running a smooth and profitable business. Obtaining and retaining qualified staff is a pain I know everyone feels to varying degrees and for certain skill sets. Training and learning in methodologies, techniques and skills necessary to become the best, most efficient and client-accommodating department is essential, and you may even have super-qualified people amongst your ranks of Service personnel. Read More
The ABCs of Selling to Millennials
Millennials. They turn to their phone for everything: ordering groceries, snapping selfies, booking reservations, Instagramming avocado toast, and stalking exes. It’s no surprise that when it comes to buying a car, the search begins on their smartphone. Read More
