Today on CBTNews.com – Wednesday, February 26th, 2020:
3 Core Components to Seamlessly Transition Customers from Online to Your Showroom – Pete MacInnis, eLEND Solutions
At NADA 2020 in sunny Las Vegas, host Jim Fitzpatrick was joined by Pete MacInnis, CEO of eLEND Solutions. Watch Now
The Most Profitable Business Strategy Is Your Current Customer Base!
Almost Every Dealer, CEO, President VP of Sales and Manager that I speak to these days in the automotive dealership business constantly emphasizes building processes, technologies and expertise for acquiring new customers to get more business. And yet, common marketing wisdom tells us that customer retention is where longevity and profitability truly lies. Read More
6 Tips to Make the Reconditioning Process Easier and More Efficient
One of the fastest ways to increase used vehicle sales and profits is to streamline the reconditioning process. Buying great inventory at a great price is only half the battle. Great inventory buys can lose their effect fast if that inventory sits for too long and/or incurs too much expense during the reconditioning process. Let’s take a look at some ideas that will help you get your inventory front-line ready faster and lower your reconditioning costs. Read More
