TSLA400.62011.72%
GM81.3203.27%
F12.8700.43%
RIVN17.2300.34%
CYD43.2600.9381%
HMC25.0000.64%
TM217.2004.34%
CVNA387.50025.26%
PAG161.3205.3%
LAD283.0408.17%
AN207.9909.7%
GPI349.94014.46%
ABG211.4407.35%
SAH70.7003.33%
TSLA400.62011.72%
GM81.3203.27%
F12.8700.43%
RIVN17.2300.34%
CYD43.2600.9381%
HMC25.0000.64%
TM217.2004.34%
CVNA387.50025.26%
PAG161.3205.3%
LAD283.0408.17%
AN207.9909.7%
GPI349.94014.46%
ABG211.4407.35%
SAH70.7003.33%
TSLA400.62011.72%
GM81.3203.27%
F12.8700.43%
RIVN17.2300.34%
CYD43.2600.9381%
HMC25.0000.64%
TM217.2004.34%
CVNA387.50025.26%
PAG161.3205.3%
LAD283.0408.17%
AN207.9909.7%
GPI349.94014.46%
ABG211.4407.35%
SAH70.7003.33%


40 under 40 Honoree: Ryan Cole | Cole Chevrolet

Ryan Cole is an accomplished professional currently serving as Executive Manager at Cole Chevrolet in his hometown of Pocatello, Idaho. With a decade of experience in the industry, Cole has not only become a respected leader but has also garnered recognition for his contributions and achievements. Join CBT News anchor Jim Fitzpatrick in an exclusive interview with Cole, a recipient of the inaugural CBT News 40 Under 40 awards, to learn about his journey in the industry.

Key Takeaways

1. Cole Chevrolet is a dealership that has recently seen a lot of success, with an increase in retail sales index (RSI) from 83% to 128% and a fixed gross profit increase of up to 50%. However, Cole explains that these numbers reflect his managers’, leaders’, and salespeople’s hard work. Moreover, Cole is responsible for daily operations and aims to create an environment that allows his team to do their jobs effectively. 

2. One of Cole’s proudest accomplishments is the partnership between the dealership and Idaho State University’s College of Technology. According to Cole, the college has an automotive technology program that trains students to become possible automotive technicians, and Cole is ecstatic to participate in that process. 

3. Looking ahead, Cole is aware of the rapid changes in the industry during the last five years. But, while EVs are ramping up, inventory is increasing, and interest rates are declining, he aims to stay on top of the changes and continue to help his people alongside the economy. Despite a slow ending to 2023, Cole Chevrolet remains optimistic about kicking off their sales and achieving even greater success during 2024.

Read Ryan Cole’s complete CBT News 40 Under 40 profile here.


More from Event Coverage
Genesis expands its vision: Performance, personalization, and a 22-model future

Genesis expands its vision: Performance, personalization, and a 22-model future

- April 13, 2026
At the 2026 New York International Auto Show, Lauren Fix sat down with Ash Corson to discuss where Genesis is headed next—and the message is clear: this luxury brand isn’t...
CBT News announces inaugural Remarkable Leaders in F&I honorees

CBT News announces inaugural Remarkable Leaders in F&I honorees

- April 9, 2026
ATLANTA, Georgia (April 9, 2026)—CBT News, the dealer community's No. 1 resource for in-depth interviews and news coverage, is pleased to announce the winners of the CBT News Remarkable Leaders...
DriveCentric CEO Matt Leone on AI, efficiency, and the dealership tipping point

DriveCentric CEO Matt Leone on AI, efficiency, and the dealership tipping point

- April 9, 2026
At the DC20 East conference in Atlanta, Jim Fitzpatrick sat down with Matt Leone, CEO of DriveCentric, to discuss the evolving role of technology in retail automotive and what dealers...
Force Marketing, Bernie Moreno discuss key industry challenges

Force Marketing, Bernie Moreno discuss key industry challenges

- April 7, 2026
At this year's J.D. Power Automotive Forum, Force Marketing went beyond a typical networking event, creating a forum for open dialogue among automotive leaders. The gathering featured a discussion between...
CBT News
Privacy Overview

This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.