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car buying

Selling the Car Buying Experience: Five Ways to Better Engage Customers

Think about the last time you spent money on a large item, what made you feel comfortable making the final purchase? Was it the...
lead

Is Your Dealership Using Interactive Lead Forms?

Dealership Internet managers have two primary goals. The first obviously is to sell cars. The second goal (not to be confused as a secondary...
Jim Rochevideo

The Keys to Sustaining Profitability in Your Fixed-Ops Department – Jim Roche, Cox Automotive

Vice President for Cox Automotive, Jim Roche joined Jim Fitzpatrick on the CBT Stage at NADA 2020 in Las Vegas to discuss the new...
Proactive Dealer Solutionsvideo

Leverage Artificial Intelligence to Score and Evaluate Every Customer Call – Lawson Owen, Proactive...

At NADA 2020 in sunny Las Vegas, host Jim Fitzpatrick was joined by Lawson Owen, Managing Partner of Proactive Dealer Solutions. VIDEO TRANSCRIPT: Jim Fitzpatrick: The...
reconditioning

6 Tips to Make the Reconditioning Process Easier and More Efficient

One of the fastest ways to increase used vehicle sales and profits is to streamline the reconditioning process. Buying great inventory at a great...

CRM Managers, BDRs, and How to Be Successful

 On this week's episode of On the Mark, Mark Tewart talks about hiding behind texts and emails to avoid making a phone call and...

Creating a Video Culture at Your Dealership

 On this week's episode of Kain & Co., David Kain of Kain Automotive talks about how you can engage with your customers by using...

How Video Pre-Roll Can Complement Your Online Marketing Strategy

On this week's episode of Auto Marketing Now, Brian Pasch talks about video pre-roll and some ideas that can tweak your existing video pre-roll...

How Can You Maximize PVR Earnings?

On this week's episode of F&I Today, Becky Chernek talks about the most recent PVR earnings, how AutoNation is maintaining a PVR of $1,900,...