In today’s sales climate, dealerships don’t have to worry about an inability to move their inventory for a model year-end clearance. New and used cars are flying off the lot,...
VDP views are widely known and accepted as a key indicator of how well a vehicle is merchandised online and how quickly a vehicle will sell. While good used car...
Modern retailing in the automotive industry now includes an ability for shoppers to perform much of their transaction online. But even before buying a car online was common, shoppers spent...
On the latest episode of Auto Marketing Now, host Brian Pasch, Founder of PCG Companies, covers the latest updates to the dealer's number one source of high-quality traffic, Google My Business.
Google My...
Personalization is at the core of the way we shop for and purchase everything these days. From groceries to cars, consumers want a fast, easy, and uniquely satisfying experience that...
On the latest episode of Auto Marketing Now, host Brian Pasch tackles a technical conversation on how to optimize your Search Results Page (SRPs) and Vehicle Details Page (VDPs) to know...
CHICAGO -- LotLinx, the industry’s #1 Automotive AI, yesterday announced a new integration to strengthen its powerful CX-AMP Vehicle Display Page offering, a vital tool for dealers to convert highly...
We need to redefine the meaning of the vehicle detail page (VDP).
At a time when automobile shoppers are expecting more transparency and user-friendly experiences, the VDP is more than a...
Today’s consumer is increasingly reliant on the internet to accomplish everyday tasks. And the car shopping process is certainly on that list. But the days of browsing on desktops -...
On today's CBT Newscast for Friday, September 1st, 2017:
Erin Kerrigan on the best time to sell your dealership
In a Blue Sky Report from earlier this year, Erin Kerrigan, Founder and...