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Trevor Gilevideo

Finding New Paths to Profitability at Your Dealership – Trevor Gile, Motorcars Honda

The annual NADA show is just around the corner, and just like us here at CBT you're probably gearing up for the great events...
ford and Volkswagen

Ford and Volkswagen Join Forces

Volkswagon AG and Ford set the auto industry abuzz, announcing they’ve come to agreements regarding an alliance. According to Volkswagen, the plan is for...
year end

A Great Beginning Can Influence A Great Year End!

Grow Your Service Sales Business by having a Strong year end and getting off to a great start in the new year! What can we...
tax season

Your Dealership Could Sell More Cars During Tax Season Than You Would Imagine

Let’s face it: taxes are rarely anyone’s favorite topic. Few people look to tax season with anticipation, with the exception of accountants… and dealerships? That’s...
Cadillac

What Cadillac’s Announcement Means for the EV’s in 2019

One of the hottest automotive trends of recent years has been the rise of the Electric Vehicle (EV). With companies like Tesla setting the...

Updating your “Why Buy Here” Proposition

  On this week's episode of On the Mark, Mark Tewart tells you what you can do to update your "Why Buy Here" proposition.

Focusing Less on Conversions and More on Outcomes

On today's episode of Auto Marketing Now, Brian Pasch challenges dealers to focus less on conversions and more on outcomes.

Proven Menu Selling Techniques

 On today's episode of F&I Today, Becky Chernek discusses how over-complicated menu selling can be detrimental to your success, and how being consistent and...

Selling in the Service Drive

On this week's episode of Straight Talk, David Lewis tells you how you can sell more vehicles by selling to customers who dropped off...