Wednesday, November 25, 2020
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online retailing

FCA’s Yalda Ghorashy explains their new online retailing experience for car...

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FCA’s newly named ‘E-Shop‘ was first announced as an online retailing experience at the height of the pandemic when consumers were forced to stay indoors. Even before the COVID-19 pandemic, car shoppers were mostly doing research online before stepping foot in a showroom. Now consumers are not only researching online, but they are also buying […]
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Ira Wolfe

Ira Wolfe on Why Dealers Can’t Go Back to Business as...

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“An Obituary for Normal“, is how Ira Wolfe, founder and President of Success Performance Solutions, satirically introduces his thoughts about the state of ‘normal’ as we know it today. Living under the black cloud of COVID-19 has transformed industry forever. From recruiting the next generation of workers to digitizing operations like never before, the post-pandemic […]
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Fostering High-Level Engagement in Your Digital Retailing – HomeNet Automotive

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John Hensman, VP, and GM of HomeNet Automotive, a company that provides inventory merchandising and vehicle distribution solutions to auto dealers, joins CBT News to talk to us about HomeNet’s rebranding. HomeNet’s new look focuses more on digital retailing and through this, helping their dealers turn shoppers into buyers. Founded in 1999 and later acquired […]
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JM&A

Meet The Customer Where They Shop: Solutions for Online Retailing –...

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Are you still trying to figure out how online shopping and digital retailing affect your bottom line? To help us navigate through these issues CBT Automotive network is by Scott Gunnell, Vice President of Field Sales Operations and Strategy at the JM&A Group. As digital retail gains more momentum, dealerships are learning how to capitalize on […]
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Increasing Your Dealership’s Lead Conversions and Human Connections – Tony Zolla,...

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Cars.com recently launched a new A.I. powered technology called Hot Car. To learn more, CBT News is joined by Tony Zolla, Chief Product Officer at Cars.com. He shares on how the company has been investing heavily in artificial intelligence with goals to both enhance consumer experience and provide dramatically improved insights for dealers to help […]
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artificial intelligence

VIN-Specific AI Finds The Right Shopper For Your Vehicles – Jason...

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At the 2018 NADA Show, LotLinx and their Artificial Intelligence received a lot of buzz throughout the showroom floor and beyond. Along with other members of the LotLinx team, CBT News found time to talk with Jason Knight, the company’s Co-Founder and Vice Chairman, about VIN specific campaigns and what differentiates them from other products […]
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online experience

Offer a Customized Online Experience at Your Dealership – Paul Wagner,...

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Every dealer wants to make sure their dealership has a great online and offline customer experience. On today’s show, we are joined by Paul Wagner, Founder, and CEO Of CloudEngage, A company that has been helping automotive retailers to enhance their online experience. As we mentioned, every dealer wants to make sure their customer experience […]
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Fair

A Forward-Thinking Alternative To Traditional Car Ownership – Scott Painter, Fair

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Scott Painter joins CBT Automotive News from the J.D. Power Automotive Conference to talk with us about Fair, an app that can help consumers buy cars with ease and dealers sell them, all through a positive digital experience. It has been Painters career-long focus to provide the industry and its consumers a product of ease […]
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Dealerships

Bring the Excitement Back Into Your Dealership – Mark Olson, Findlay...

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We recently had a chance to catch up with Mark Olson, General Sales Manager and Internet Director of Findlay Kia, in Las Vegas, Nevada. Olson, who was also the cover story on our March issue of CBT Magazine, Has been leading one of the best dealerships in the country. So it makes the most sense as […]
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Autotrader

Autotrader is Furthering Their Distances From Others In the Industry With...

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The last time we spoke to Jessica Stafford, Senior Vice President & General Manager at Autotrader, she told CBT News how AutoTrader kicked off the year rolling out a new look on their website homepage and media platforms. Using innovative technology, they were able to create a more user-friendly digital software that beneficially supports both the consumers […]
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