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online

Where to focus the online journey for pickup truck buyers

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Trucks are one of the most profitable and desirable segments in recent years, and their popularity has continued to attract a more diverse set...
digital storefront

Tips to keep your car dealership’s digital storefront updated

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Is your dealership's digital storefront pulling in the number of customers to meet your quarterly plan? Or do you find one department doing all...
digital retailing

Why Did it Take a Pandemic for Dealers to Embrace Digital...

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Recently, I had a conversation with a friend who heads up a large technology firm which provides Digital Retailing software to auto dealerships. He...
online experience

Offer a Customized Online Experience at Your Dealership – Paul Wagner,...

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Every dealer wants to make sure their dealership has a great online and offline customer experience. On today’s show, we are joined by Paul...