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premium

31% of new vehicles were sold above MSRP last month

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According to a recent study, the average price of a new car in February was $45,296 as opposed to the average manufacturer's suggested retail...
transaction prices

KBB reports new vehicle ATP trends decline as incentives rise

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A new report from Kelly Blue Book reveals that new vehicle transaction prices decreased by 1.4% in February, while incentives rose 3% month-over-month.  The average...
MSRP

MSRP price changes: Why they could be a ‘win-win’ for dealers...

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Many industry analysts speculate that Tesla's recent price reductions on their vehicle lineup, signals the beginning of a price war with rival automakers. On...
new car

KBB reports the ATP of new vehicles hit record highs in...

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The average transaction price (ATP) of a new car in the u.s. reached a record high in December at $49,507, up 4.9% from the...
MSRP

How are dealer markups affecting brand and dealership loyalty?

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While inflation is widely in effect across the country, dealerships have continued to mark up vehicle prices beyond the recommended MSRPs. In May this...
MSRP

Low inventory keeps pushing transaction prices well above MSRP

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Car sales have fallen for several carmakers over the first quarter of 2022 including Ford and Stellantis compared to a year ago. Much of...
MSRP

Customers pay over MSRP for most purchases in January, report finds

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In a seller’s market, holding firm on price is expected. For four out of every five car buyers in January, the dealership where they...
Caldwell

Edmunds exec. Jessica Caldwell discusses end-of-year sales for 2021

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Consumers are coming back into the showroom or looking through your inventory online this holiday season. So as we wrap up the year, we...
Tynan

Bloomberg’s Kevin Tynan shares his auto industry predictions for 2022

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Much has taken place throughout the past year in retail automotive; from record acquisitions to the continued 'chip-demic'. Throughout it all, dealers have remained...

Expect strong new and used car sales in 2022 due to...

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Industry experts are predicting that dealer activity in the new year will be easily sustained courtesy of above-normal consumer demand for vehicles. The effects...