TSLA388.900-3.05%
GM78.0500.27%
F12.435-0.275%
RIVN16.8900.48%
CYD42.3200.03%
HMC24.3600.1%
TM212.860-0.32%
CVNA362.240-8.84%
PAG156.0200.89%
LAD274.8700.39%
AN198.2902.48%
GPI335.4802.75%
ABG204.0901.55%
SAH67.3701.48%
TSLA388.900-3.05%
GM78.0500.27%
F12.435-0.275%
RIVN16.8900.48%
CYD42.3200.03%
HMC24.3600.1%
TM212.860-0.32%
CVNA362.240-8.84%
PAG156.0200.89%
LAD274.8700.39%
AN198.2902.48%
GPI335.4802.75%
ABG204.0901.55%
SAH67.3701.48%
TSLA388.900-3.05%
GM78.0500.27%
F12.435-0.275%
RIVN16.8900.48%
CYD42.3200.03%
HMC24.3600.1%
TM212.860-0.32%
CVNA362.240-8.84%
PAG156.0200.89%
LAD274.8700.39%
AN198.2902.48%
GPI335.4802.75%
ABG204.0901.55%
SAH67.3701.48%


MSRP

New-vehicle

New-vehicle prices rise in February as EV gap narrows, KBB reports

- March 11, 2026
On the Dash: New-vehicle prices are rising above long-term averages, but most volume is in segments below the $50,000 industry average. EV prices are moderating while incentives are increasing, creating...
U.S. light vehicles fall 4% in January amid incentive changes

U.S. light vehicles fall 4% in January amid incentive changes

- February 17, 2026
On the Dash: Dealers face lower sales volumes and reduced foot traffic due to seasonal disruptions and overall market softness. Rising incentive rates provide opportunities for dealers to stimulate demand...
premium

31% of new vehicles were sold above MSRP last month

- March 13, 2023
According to a recent study, the average price of a new car in February was $45,296 as opposed to the average manufacturer's suggested retail price (MSRP) of $41,637. A joint prediction...
transaction prices

KBB reports new vehicle ATP trends decline as incentives rise

- March 9, 2023
A new report from Kelly Blue Book reveals that new vehicle transaction prices decreased by 1.4% in February, while incentives rose 3% month-over-month.  The average car transaction now costs $48,763, which...
MSRP

MSRP price changes: Why they could be a ‘win-win’ for dealers and OEMs — Kevin Tynan, Bloomberg

- February 21, 2023
Many industry analysts speculate that Tesla's recent price reductions on their vehicle lineup, signals the beginning of a price war with rival automakers. On today's episode of Inside Automotive, we...
new car

KBB reports the ATP of new vehicles hit record highs in December

- January 12, 2023
The average transaction price (ATP) of a new car in the u.s. reached a record high in December at $49,507, up 4.9% from the previous year's levels and 1.9% from...
MSRP

How are dealer markups affecting brand and dealership loyalty?

- August 10, 2022
While inflation is widely in effect across the country, dealerships have continued to mark up vehicle prices beyond the recommended MSRPs. In May this year, 80% of consumers paid at...
MSRP

Low inventory keeps pushing transaction prices well above MSRP

- April 12, 2022
Car sales have fallen for several carmakers over the first quarter of 2022 including Ford and Stellantis compared to a year ago. Much of that hinges on the production shortages...
MSRP

Customers pay over MSRP for most purchases in January, report finds

- February 17, 2022
In a seller’s market, holding firm on price is expected. For four out of every five car buyers in January, the dealership where they purchased a vehicle didn’t just hold...
Caldwell

Edmunds exec. Jessica Caldwell discusses end-of-year sales for 2021

- December 21, 2021
Consumers are coming back into the showroom or looking through your inventory online this holiday season. So as we wrap up the year, we want to know more about today’s...


CBT News
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