Tuesday, December 7, 2021
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marketing used cars

What dealerships should be doing to finish strong in the...

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Welcome to this week’s episode of Used Cars Weekly, the original CBT News show dedicated to bringing car dealers best practices and tips for the used car department, in-depth dealer interviews, hands-on dealership strategies, as well as vendor analysis. Today, host Jasen Rice, founder of Lotpop, is joined by Tim Scoutelas, Director of Strategic Accounts of MAX Digital. Scoutelas […]
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mike cavanaugh

Mike Cavanaugh on the State of BDCs: ‘Dealers have to...

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The role of the BDC is becoming ever-important in today’s business climate. The days of having a call center type of environment where employees just set appointments have changed dramatically. Consumers now have a new set of expectations due to COVID-19 and it’s up to the BDC to be well-versed in customer service and have […]
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MAX Digital

How MAX BDC Creates Better Harmony Between the BDC and Sales...

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Recently, the CBT Automotive Network was on-location at NADA 2020 in sunny Las Vegas where host Jim Fitzpatrick spoke with Mike Cavanuagh, Executive Vice...
digital

Your Top Digital Strategy for 2020 is in the Dealership

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Digital retailing continues to gain ground within the automotive industry. We’ve all seen the news stories sharing the growth of online transactions and new...
BDC

Revamp Your Dealership’s BDC with These Proven Strategies – Mike Cavanaugh,...

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On today’s show, we’re pleased to welcome in Mike Cavanaugh, Executive Vice President for MAX Digital, who is here to discuss revamping your BDC...
Brad Kruse

Brad Kruse weighs in on the two things you can’t...

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While shopping for a vehicle…most car buyers will tell you they’re looking for: A.) Value (which could mean add-ons, packages, extras) B.) Price (which means deal structuring and financing paperwork)   Back in 2008, Max Digital took that approach when studying the logic and emotion of individuals in their homes and how their behavior was […]
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