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Mark Tewartvideo

How to Integrate Technology in Your Dealership and Modernize Your Customer Experience – Mark...

On today's show, we welcome back Mark Tewart, president of Tewart Enterprises, best-selling author of "How to Be a Sales Superstar," and host of...
middle managersvideo

How to Set Up Your Middle Managers for Long-Term Success in the Dealership –...

On today's show, we discuss the turnover dealers see with middle managers and the challenges they face on the showroom floor every day with...
paid searchvideo

How to Reduce Your Dealership’s Paid Search Advertising Waste – James Grace, CEO of...

When managed correctly and monitored well, paid search advertising is an effective marketing strategy for your dealership. But if your ad spend quality is...
appointment

Turning a Phone Call Into an Appointment

It’s no secret that your dealership’s location can pose challenges to running an effective sales process. Situated in congested Chicago, the Berman Infiniti of...
MotorTrendvideo

Chevy Dealer Tim Roberts Discusses MotorTrend’s CPO Program

You know those cars you have on your lot that aren't the same brand of vehicles that you sell at your franchise, and you...

Creating a Comfortable Environment for Your Customer

On today's episode of Kain & Co., David Kain discusses selling the appointment and creating an environment that your customer will be comfortable in.

Inspecting Your Paid Search Campaigns

On this week's episode of Auto Marketing Now, Brian Pasch talks about how you can inspect your paid search campaigns to make sure you're...

Thinking Outside the F&I Box

Depending on the culture of your dealership, it ma make sense for a salesperson to undertake part of the F&I process. On today's episode...

It’s Time for a New Conversation

If you have an underperformer on your team, chances are you've had the same conversation with them multiple times. It's time for a new...