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cross-selling

Cross-Selling and Pump-In, Pump-Out Data

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 On this week's episode of Auto Marketing Now, Brian Pasch talks about cross-selling and pump-in, pump-out data as well as some new tools to...
dealership

Why Diversifying Your Dealership Is More Important Than Ever – Brian...

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Brian Finkelmeyer, Senior Director at vAuto, joins Jim Fitzpatrick in the CBT Automotive studios to further the discussion concerning the future of the automotive industry, the importance...
marketing campaign

Capitalizing on National OEM Marketing Campaigns in Your Local Market

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National vs. Regional Marketing A marketing strategy is a plan or strategy that your marketing team develops to get your dealership noticed in the best...