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video testimonials

Benefits of Video Testimonials

Customer reviews make a big difference in how customers hear and think about your business. Even before COVID-19, video testimonials were gaining attention as...
video

Auto Columnist Mark Phelan Discusses COVID-19 Recovery for Michigan Dealers and OEMs

On today's show, we’re pleased to welcome back Mark Phelan, auto critic and columnist for the Detroit Free Press, the largest daily newspaper in...
road to the sale

Road to the Sale: Selling in the Age of COVID

Why Talk about the Road to the Sale? We (three) have been in the auto business long enough to cultivate a lot of gray hairs...
Dr. Nicole Lipkinvideo

3 Steps to Manage the Mental Health Challenges of This Crisis – Dr. Nicole...

On today's show, we’re pleased to welcome back Dr. Nicole Lipkin, organizational psychologist, CEO of Equilibria Leadership Consulting, and Founder of The Young Leader...
Volvo

Volvo CEO Makes Bold Prediction for EV Adoption

The price of crude oil has recently hit historically low levels. Manufacturers are offering incredible incentives on new vehicle purchases. And in the United...

Building a Culture Around Your Dealership’s Digital Retailing Process

On this week’s episode of Kain & Co., host and President of Kain Automotive, David Kain discusses how to create a logical environment for your...

Are Your BDC Employees Using the Right Language During this Crisis?

On this week’s episode of Kain & Co., host and President of Kain Automotive, David Kain talks about adapting the language your BDC uses during...

April Kerrigan Report: Have Dealership Values Taken a Hit During the...

Welcome to the Kerrigan Advisors Market Update with Bridget Fitzpatrick and Ryan Kerrigan, Managing Director of Kerrigan Advisors. Did you enjoy this segment? Please share...

Contacting the Customer After the Sale

 On this week's episode of F&I Today, Becky Chernek talks about the importance of following up with the customer after the sale should the...
Coronavirus Coverage Central

CBT Automotive Network is providing up-to-date coverage on the COVID-19 pandemic's impact on auto dealers, automakers, and dealership personnel