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Google Analytics 4

Is your auto dealership prepared for the transition to Google Analytics...

As Google Analytics 4 (GA4) works to replace Universal Analytics standards that have been in place for years, you need to make sure your...
Automotive Standards Council

Automotive Standards Council sets new benchmarks for upcoming GA4 transition

Welcome to another edition of Auto Marketing Now, with host Brian Pasch, founder of PCG Companies and BPE | Pasch Enterprises. Today, Brian discusses the new framework...

3 basic GA4 features that all auto marketers need to know

Google will discontinue support for the current version of Google Analytics in July 2023. If you're not familiar with Google Analytics, it's the platform...