Tag: fleet

dealership culturevideo

How Dealership Culture Drives Employee Motivation – Walter Bond

The auto industry has seen some levels of success in the past 90 days, but there is some apprehension about how the industry will...
Bill de Blasiovideo

GNYADA President Mark Schienberg Says Mayor Bill de Blasio ‘completely out of step’ with...

Recently, New York City mayor Bill de Blasio made some controversial statements regarding his feelings on the future of automotive consumerism in his city,...
loyalty

Keep Them Coming Back: 5 Ways to Build Customer Loyalty

Customer loyalty is the foundation for any successful sales and marketing strategy at your dealership. The Pareto Principle, a widely cited stat, confirms this...
Active Driving Assistance

AAA Report Shows How Active Driving Assistance Performs in Real-Life

There’s a lot to look forward to when it comes to fully autonomous vehicles (AVs) like safer roads, reduced greenhouse gas emissions, less traffic,...
relationship

Studies Show Key to Selling is Relationship over Product

The J.D. Power 2020 U.S. APEAL Study rank automakers based on how excited and emotionally connected people feel to their new cars. Of a...

Generate More Be-Backs with this Step-by-Step Guide

  Before the age of the internet and smartphones, be-backs were done with voicemails and letters. However, today there is so much technology at a...

Mastering Your Vehicle Service Contract Sales

Listen up, F&I managers: When was the last time you took a long, hard look at your service contract sales? Were you happy with...

Eliminating Your Customers’ Fears

 On this episode of the Saturday Morning Sales Meeting, David Lewis of David Lewis and Associates talks about understanding and eliminating your customers' fears...

June Kerrigan Report: Retail Automotive Bounces Back Strong

After some tumultuous activity, the Kerrigan Index settled down for the month of June. The index was up five percent that month, which means...