Tag: eCommerce
Future proofing your dealership in a modern environment
The past few decades have seen a technology boom across all industries, including automotive, that has changed buying habits, expectations, and landscapes forever. The...
How dealers enhanced the purchasing process in response to the growth...
On today's episode of Inside Automotive, Bob Lanham joins the show. Lanham was the former Head of Automotive Retail at Meta, and is now the...
Bloomberg’s Kevin Tynan on macroeconomic concerns for automotive retailers in 2023
There have been winners, losers, and a lot of discussion surrounding the direct-to-consumer model in retail automotive during 2022. Kevin Tynan, Senior Automotive Analyst...
Marketing tips for electric cars and alternative-fuel auto advertisers
From microchips to lithium batteries, technology is revolutionizing the future of ground transportation. Electric vehicles (EVs) have now become top of mind for many...
Effectively competing with internet-based dealers
The automotive industry from previous decades is almost unrecognizable from its current state. Fast-forward 50 years from now, and it will be unrecognizable again....
Understanding automotive connected consumers | Amazon Ads
As digital advertising capabilities continue to grow, automotive advertisers are off to the races to optimize the right marketing strategies to connect with future...
New Facebook Marketplace rule restricts business pages from listing cars
Facebook’s parent company, Meta, has recently made some changes that will affect car sales on its Facebook Marketplace platform. According to a recent support...
6 helpful tips for effective online vehicle merchandising
With online selling and buying at an all-time high, businesses across all industries must find ways to be more successful in online inventory merchandising....
Should dealers consider a separate digital retailing brand for their used...
With Tesla's success and plans and comments from OEMs like Ford CEO Jim Farley, there's no question that digital retailing from automakers may soon be...
How auto dealers can maximize profits with fewer new car sales
If you take a look at the number of vehicles on the road these days, you’ll notice that fewer and fewer of them are...
