On this week's episode of Auto Marketing Now, Brian interviews Jeff Sterns, VP of Sales with CarChat24, to learn about new ways to engage consumers online to sell more cars...
It was hard to miss the message behind Ford Motor Co.’s pop-up event in Hollywood on Monday night. The tiny homes, vignette of Venice Beach, signs emblazoned with social media...
It may seem obvious, but strong body language and emphatic hand gestures mean nothing in a dealership’s follow-up sales call to a potential buyer.
Whether a salesperson is on the phone...
With 80% of car buyers using some form of digital technology to research their options before entering a car dealership, auto dealers face an extremely competitive market.
To top it off,...
On this week's episode of Auto Marketing Now, Brian speaks to Cassie Broemmer, VP of Business Development with CarWars, about modern issues with many dealers’ phone processes and how you...