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Brooke Furniss joins Inside Automotive to teach dealers how to use GA4 and to discuss the important role it plays in dealership marketing.

Optimizing GA4 to power dealership marketing — Brooke Furniss | BZ...

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With the official shutdown of its predecessor last year, Google Analytics 4 (GA4) is now the primary tool for tracking website data and gauging...
The Biden Administration has toned down proposed guidelines that would have rapidly accelerated the electric vehicle transition.

Biden Administration relaxes fuel economy proposal, slows down EV transition

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President Biden dialed back fuel economy regulations proposed by the Environmental Protection Agency (EPA) that would have forced U.S. automakers to rapidly transition away...
Former car dealer Bernie Moreno has won the GOP nomination for Ohio's Senate seat after securing an endorsement from Trump last December.

Former car dealer Bernie Moreno takes Ohio GOP Senate nomination

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Veteran car dealer Bernie Moreno has earned the Republican nomination for Ohio's upcoming Senate election, several months after receiving an endorsement from GOP presidential...
On today's episode of Inside Automotive, Tianna Mick, joins to discuss ways dealer's sales teams can leverage authentic branding. 

Using social media to harness the power of authentic personal branding...

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Persistent high interest rates and affordability challenges remain a shared concern for dealers and consumers alike, so it's essential to empower your sales teams...
On the latest episode of CBT NOW, Sean Gardner joins us to share some effective techniques to help dealerships' sales teams close more deals.

How successful salespeople get leads and close deals in a competitive...

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With the car market becoming increasingly consumer-friendly in the wake of the COVID-19 pandemic, dealership salespeople must prepare themselves for a more normalized environment....
New car affordability improved in February thanks to income growth, price declines, lower interest rates, and healthy demand.

New vehicle affordability hits highest point in 2.5 years—prices, rates decline

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New vehicle affordability improved marginally in February as prices and interest rates declined and income growth continued, reflecting the car market's slow but steady...
GOP presidential nominee Trump promised to charge 100% tariffs on vehicles made in Mexico at plants owned by Chinese automakers.

Trump promises 100% tariff on China-backed cars crossing Mexican border

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Presidential candidate Donald Trump has promised to charge 100% tariffs on vehicles built in Mexico at facilities owned by Chinese automakers should he win...
Mike Stanton joins Inside Automotive to discuss how the NADA and its members are working with the government to pursue electrification.

How dealers are leading the charge on electrification — Mike Stanton...

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The National Automobile Dealers Association (NADA) has long been a pillar of support and guidance for auto dealers across the country. As the industry...
New vehicle demand caused supply levels to fall over the course of February as the car market continued to show signs of normalization.

New vehicle inventory shrinks in early March as sales rise and...

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Resilient consumer demand in February spurred new vehicle sales forward but dragged inventory levels down from January's above-average supply. The pace of sales intensified last...
Hyundai and Ivego Group will continue working together to build commercial vehicles powered by battery and fuel cell technology.

Hyundai to build more electric commercial vehicles with Iveco Group

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Hyundai has signed a letter of intent with Iveco Group, a commercial vehicle brand, signaling its commitment to accelerate innovation in the heavy-duty truck...