Tag: Auto Retail
The importance of taking a data-driven approach to dealership marketing
The auto industry is constantly changing, and dealers from coast to coast are facing inventory shortages, diminished customer loyalty and increased competition. Incorporating predictive...
5 strategies to diffuse tension in the car dealership
Dealerships tend to be staffed by highly competitive individuals, and many of the positions have pay structures based on productivity. With a high degree...
Tesla develops revamped Model 3 under codename ‘Project Highland’
Tesla is developing a revamped version of the Model 3, in an effort to lower production costs and increase the appeal of the five-year-old...
7 tips to improve your auto dealership’s email marketing strategy
Like most auto dealerships, you're always looking for ways to improve your email marketing strategy. After all, email is one of the most cost-effective...
Opinion | Is Elon Musk still fit to run Tesla?
It’s hard to look at the news lately without Elon Musk being at the front and center of things. His recent $44 billion acquisition...
Recap: Elon Musk takes control of Twitter
Update 11/28/22: Since Tesla CEO Elon Musk officially acquired social media platform Twitter, 50% of the platform's top 100 advertisers appear to have stopped their ad efforts on the...
Robotaxi startups Waymo and Cruise press on while other AV companies...
Autonomous vehicle startups Cruise and Waymo are pressing ahead with plans to expand their use of driverless robotaxis to more cities, despite increasing discontent...
How-to Guide: Driving exceptional dealership customer experiences
As an automotive dealership, you know that customer service is essential. But you might not know just how important it is to deliver exceptional...
J.D. Power/LMC Automotive release November U.S. auto sales forecast
According to a joint forecast from J.D. Power and LMC Automotive, new vehicle retail sales for November 2022 are expected to be somewhat flat...
Nissan’s new EV program—what does it mean for dealers?
Nissan is making the switch to electric vehicles easier with the introduction of EV Carefree+ and new customer initiatives. These initiatives include an eight-year or 100,000-mile...