Tag: Auto Marketing Now

virtual retailing

Phone Skills a Key Ingredient for Effective Virtual Retailing

In light of the ongoing pandemic, auto sales and service continue to grow in popularity online. Capgemini research from May 2020 shows that “46...
COVID-19 cases

Auto Industry Braces for Next Wave of COVID-19 Cases

The auto industry is showing signs of concern as the number of COVID-19 cases continues to grow daily. Automakers are in a realm of...
EchoPark

Sonic Is Adding EchoPark Used Car Stores – Is It a Strategy to Follow?

The fifth largest American auto dealer group has announced plans to expand on their standalone used car dealership model known as EchoPark. As the...
Tyson Jominyvideo

J.D. Power’s Tyson Jominy Reviews Auto Retail Sales and Trends for July

According to data from J.D. Power, the retail automotive industry is looking at a 14.3 million SAAR for July, which is about 2.5 million...
Mark Tewartvideo

Evaluate Your Sales Training, Is it Up to Par? – Mark Tewart

Consistent training for your sales staff is crucial to winning every customer that comes into the showroom. However, dealers often say that they don't...

Generate More Be-Backs with this Step-by-Step Guide

  Before the age of the internet and smartphones, be-backs were done with voicemails and letters. However, today there is so much technology at a...

Mastering Your Vehicle Service Contract Sales

Listen up, F&I managers: When was the last time you took a long, hard look at your service contract sales? Were you happy with...

Eliminating Your Customers’ Fears

 On this episode of the Saturday Morning Sales Meeting, David Lewis of David Lewis and Associates talks about understanding and eliminating your customers' fears...

June Kerrigan Report: Retail Automotive Bounces Back Strong

After some tumultuous activity, the Kerrigan Index settled down for the month of June. The index was up five percent that month, which means...