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How Dealer Marketing Has Been Affected by COVID-19 – Peter Leto, Foundation Direct


On today’s show, we welcome back Peter Leto, former Head of Automotive Retail at Google and CEO of Foundation Direct. Peter and Jim discuss how Coronavirus has affected marketing in the automotive industry, how dealers should be spending their ad dollars right now, and more.

CBT News
CBT News
For over 11 years, CBT News has been informing and helping automotive retail professionals grow their businesses and thrive in their careers through an awarding-winning, on-demand streaming platform. With exclusive interviews featuring the biggest names in the industry, daily newscasts, up-to-date market data, and exclusive articles covering the latest trends, CBT News is your #1 source for auto industry news and content.

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